MAM
HRX and Eatfit unite for HRX Cafe, Pioneering a healthy eating revolution
Mumbai: HRX, a homegrown fitness brand founded by Hrithik Roshan and Exceed Entertainment, proudly introduces a groundbreaking addition to its repertoire – the HRX Cafe, strategically located in Palladium, Lower Parel, Mumbai. At the highly anticipated inauguration, a big crowd gathered to witness the unveiling of the HRX Cafe, poised to revolutionize healthy eating in the city.
HRX CEO Afsar Zaidi expressed his excitement, stating, “I am thrilled to introduce the HRX Café, an extension of the HRX brand’s philosophy. It’s more than just food; it’s a movement to empower people with choices that align with their fitness aspirations and goals. The HRX Cafe is a testimony to our commitment to supporting everyday athletes in becoming the best version of themselves.”
Post this café opening, The HRX brand envisions taking the footprints of the HRX Cafe to a wider audience. The Mumbai store’s inauguration marks the commencement of a mission to establish HRX Cafes in various locations by the year’s end. This expansion mirrors the brand’s dedication to nurturing a community of health-conscious individuals seeking nourishment and good nutrition in every meal.
Curefoods founder & CEO Ankit Nagori, echoed the sentiment, stating, “I am thrilled to collaboratively introduce HRX by EatFit Cafe in Phoenix Palladium, Mumbai. This partnership between Curefoods and HRX represents a fusion of fitness, wellness, and culinary excellence, reflecting our commitment to providing a holistic experience for our community. At HRX Cafe, we aim to nourish both body and soul, bringing together the energy of fitness with the delight of great food. It’s a step towards redefining wellness, and we can’t wait to share this exciting journey with everyone in Mumbai.”
The HRX Cafe offers a wholesome experience that seamlessly combines taste and nutrition. With an enticing menu featuring high-protein breakfast items, customizable salads, super bowls, and wholesome grab-and-go snacks, the cafe caters to health-conscious individuals and everyday athletes alike. Emphasizing protein-rich offerings, the cafe strives to inspire and support individuals in maintaining a balanced and active lifestyle.
The aspect of the HRX Cafe lies in its commitment to incorporating various millets into the recipes, with a focus on Quinoa, Millet, and Black Rice, the Café offers its patrons to make conscious dietary choices one which is align with their fitness goals. As the HRX Cafe embarks on its journey, it aspires to be a culinary destination for those seeking clean and wholesome nutrition in their daily eating routines.
Brands
Sapphire Foods FY26 revenue rises to Rs 3,125 crore, posts loss
Q4 revenue at Rs 792 crore, FY26 loss at Rs 32 crore amid cost pressures.
MUMBAI: If growth is on the menu, profitability seems to have taken a brief detour. Sapphire Foods India reported a steady rise in topline for FY26, even as rising costs weighed on profitability. Revenue from operations grew to Rs 3,125 crore for the year ended March 31, 2026, up from Rs 2,882 crore in FY25. However, the company swung to a loss, reporting a net loss of Rs 32 crore for FY26, compared to a profit of Rs 17 crore in the previous year. Total income for the year stood at Rs 3,153 crore, while total expenses climbed to Rs 3,167 crore, reflecting pressure across key cost heads.
In the March quarter, revenue came in at Rs 792 crore, compared to Rs 711 crore in the same period last year. The company reported a quarterly net loss of Rs 13 crore, against a profit of Rs 2 crore a year earlier.
Cost pressures remained visible across operations. Material costs rose to Rs 995 crore for FY26, while employee expenses increased to Rs 428 crore. Other expenses, the largest component, stood at Rs 1,229 crore, underscoring the impact of store operations and expansion-related spends.
Depreciation and amortisation expenses also climbed to Rs 392 crore for the year, reflecting continued investments in store infrastructure and growth.
At the operating level, the company reported a loss before tax of Rs 37 crore for FY26, compared to a profit of Rs 23 crore in FY25. Exceptional items added Rs 24 crore to the cost burden during the year.
On the balance sheet, total assets rose to Rs 3,256 crore as of March 31, 2026, up from Rs 3,041 crore a year earlier, indicating ongoing expansion. Net worth stood at Rs 1,389 crore.
Despite profitability pressures, operating cash flow remained resilient at Rs 507 crore, highlighting underlying business strength and demand stability.
The numbers paint a familiar picture in the quick-service restaurant space, growth continues to be served hot, but margins are still finding their footing.
