MAM
Hockey India League gets Meridian Mumbai and OgilvyOne on board
MUMBAI: Creative agency Meridian Communication Mumbai has added Hockey India League to its existing client portfolio, following a multi agency pitch in Delhi a couple of months ago. OgilvyOne has bagged the digital mandate.
Meridian Communication Pvt. Ltd head of office Samrat Bedi said, “Giving hockey its rightful place in India, is something that we all talk about. The League is a superb opportunity for us to be a part of the team that will re-position the game in a manner that appeals to newer and larger audiences.”
Hockey India secretary-general and Hockey India League chairman Narinder Batra said, “Meridian & Ogilvy One’s passion came through during the pitch. The league is going to showcase the world’s best talent and boundless energy. Meridian and Ogilvy One brought such energy to the table and we are happy to choose it as our communication partner.”
OgilvyOne Worldwide India president Kunal Jeswani said, “It is very exciting to have the opportunity to launch the Hockey India League and rekindle the country‘s passion for the sport. It is a great challenge and we look forward to it.”
Meridian Communication Pvt Ltd VP planning Shashank Lanjekar said, “Sport in India is uni-dimensional and that‘s just so unfortunate. It’s easy to blame and complain about the lack of other sports facilities but it’s not easy to initiate a change. And that‘s exactly what Hockey India has done. A spark that we hope slowly takes the shape of a flame and soon rages into a forest fire like the IPL. We hope to make this ambition our communication effort as well.”
MAM
Time brings TIME100 Next franchise to India with Reliance
List to spotlight 100 emerging leaders, gala set for December 2026 in Mumbai.
MUMBAI: It’s about time India’s next wave got a global spotlight and now, it’s on the list. New York-headquartered Time is expanding its TIME100 Next franchise to India, partnering with Reliance Industries Limited to launch TIME100 Next India, its first international extension of the rising leaders platform. The announcement was made at the Time100 Gala in New York by Jessica Sibley and Nita Mukesh Ambani, signalling a strategic push to tap into India’s growing influence across sectors.
The India edition will recognise 100 emerging leaders from the country and the global Indian diaspora, spanning business, science, sports, arts and social impact. The list will be curated by Time’s editorial team and published online, continuing the franchise’s focus on identifying individuals shaping the future.
The initiative will culminate in a gala event scheduled for December 2026 at the Nita Mukesh Ambani Cultural Centre, anchoring the platform within India’s cultural and business ecosystem.
TIME’s broader Time100 franchise has steadily expanded its global footprint since 2021 through events and impact-led initiatives. Executives noted that India’s growing pool of influential voices and innovators made it a natural next step for the platform’s international ambitions.
For Reliance, the partnership aligns with its broader push to support emerging talent and ideas on a global stage. For Time, it marks a timely bet on India not just as a market, but as a talent engine shaping the next chapter of global leadership.
