Brands
Hindustan Coca-Cola Beverages names Sunaina Dhanuka strategy chief and COS to CEO
MUMBAI: Hindustan Coca-Cola Beverages has elevated Sunaina Dhanuka to head of strategy and chief of staff to the CEO, signalling a sharper focus on long-term growth and execution within India’s largest Coca-Cola bottling operation.
In her new role, Dhanuka will work closely with the chief executive to drive strategic priorities, strengthen organisational alignment and support value creation across the wider Coca-Cola ecosystem.
She brings more than 17 years of experience spanning commodities markets, risk management, sourcing, trading and strategic investments. Before joining Hindustan Coca-Cola Beverages in a senior leadership capacity, she held key roles across global firms including The Coca-Cola Company, Unilever, Olam, Macquarie Group, Morgan Stanley and Arthur Andersen & Co.
Her cross-sector background across FMCG, commodities and financial services is expected to bolster the brand’s strategic planning and execution as it navigates a competitive beverages market.
Brands
ITC Sunfeast Farmlite launches Sugar Free Cookies range
New variants offer guilt-free indulgence for health-conscious snackers.
MUMBAI: ITC Sunfeast Farmlite is sweetening the deal for biscuit lovers who want to have their cookie and eat it too without the sugar. The better-for-you biscuits range from ITC Foods has expanded its portfolio with the launch of an all-new Sugar Free Cookies line, aligning with the company’s vision of ‘Help India Eat Better’. The range is designed for consumers who are rethinking sugar in their daily snacking but refuse to compromise on taste and indulgence.
The collection debuts with two tempting variants: Choco Nut Cookies and Hazelnut & Oats Cookies. Both are a source of protein and contain no trans-fat, while the Hazelnut & Oats variant is also lactose-free.
ITC Ltd. vice president (marketing), biscuits, foods division, Suraj Kathuria said, “At Sunfeast Farmlite, we believe mindful snacking should never come at the cost of indulgence. With this launch, we are catering to the growing need for guilt-free snacking while delivering a rich, satisfying cookie experience.”
ITC Ltd. vice president & head of food sciences for foods division Dr Shantanu Das added, “We have applied robust food science to develop cookies that are sugar-free while preserving the taste and texture consumers love.”
Each cookie comes in convenient single-serve packs to maintain texture and freshness. Both variants are available in 100g packs priced at ₹100 and can be found on quick-commerce platforms including Blinkit, Swiggy Instamart, and Zepto.
In a market increasingly leaning towards healthier choices, ITC Sunfeast Farmlite’s new Sugar Free Cookies prove that cutting sugar doesn’t mean cutting joy. For the health-conscious yet indulgent snacker, this could be the perfect bite-sized solution.
