MAM
Hero Honda launches Passion Plus
MUMBAI: Hero Honda has announced the launch of its latest two wheeler – Passion Plus. This is a value-added variant of its stylish model Passion, one of the country’s leading two wheeler brands.
An official release informs that the launch of Passion Plus is a step towards fortifying the company’s unmatched leadership in the executive segment, and its overall leadership in the Indian two-wheeler market. Passion Plus was launched following an intensive nationwide customer research conducted by the company this year. The launch of the variant reiterates Hero Honda’s commitment towards its customers, to offer enhanced value through attractive and contemporary improvements adds the release.
Hero Honda chairman Brijmohan Lall added, “ Hero Honda has always believed in the ‘power of customer’. The launch of Passion Plus is testimony to the same credo. We have been assimilating customer feedback on all our models, across the country, and based on that we decided to enhance styling and features of Passion. It aptly demonstrates our willingness to walk that extra mile for our customers.
Hero Honda MD Pawan Munjal further stated that, “With the launch of Passion Plus, we have taken forward the exercise of energising our portfolio across all the segments – entry, executive and premium. Earlier this year, we launched Karizma in the premium segment and CD-Dawn in the entry segment. Both these products have been a success, and have increased our market share in the respective segments. The launch of Passion Plus would further consolidate our undisputed leadership in the executive segment as well.”
Brands
Wellbeing Nutrition ropes in Malavika Mohanan as brand ambassador
Actor fronts Marine Collagen and Skin Fuel Glutathione portfolio.
MUMBAI: Malavika Mohanan just became the face of inner glow because when your skincare starts in the bottle instead of the jar, even beauty gets a glow-up from the inside out. Wellbeing Nutrition has appointed acclaimed actor Malavika Mohanan as brand ambassador for its premium Korean Marine Collagen and Skin Fuel Glutathione range. The move signals a deliberate shift in the Indian ingestible beauty segment from surface-level routines to foundation-level nutrition that supports skin health from within.
The campaign positions collagen as the essential “beauty protein” that maintains elasticity and firmness, with daily supplementation reframed as a consistent ritual rather than a quick cosmetic fix. It aims to simplify the science behind collagen and build awareness around long-term skin nourishment.
Wellbeing Nutrition co-founder Saurabh Kapoor said, “In India, collagen is still largely viewed through a cosmetic lens, associated with glow and quick fixes. In reality, it is the primary structural protein of the skin, and we begin losing nearly 1 per cent of it every year in the late 20s. Yet a significant number of consumers remain unaware of its foundational role in long-term skin health. Our goal is to shift the conversation from fixing visible signs to feeding the foundation.”
Malavika Mohanan added, “For me, skincare has always been about consistency and taking care of myself in ways that go beyond just what I apply on my skin. I love the idea of supporting skin health from within, and that’s what drew me to Wellbeing Nutrition’s Marine Collagen and Skin Fuel Gluta.”
The Korean Marine Collagen uses nano-hydrolyzed peptides for better bioavailability, while Skin Fuel Glutathione complements the inside-out approach. The portfolio targets structure, brightness and resilience over time, backed by clinical research.
The ambassador announcement kicks off a broader collagen-focused roadmap for the brand, with planned innovations across formats and functional blends.
In an era where beauty routines are getting deeper than skin, Wellbeing Nutrition isn’t just selling supplements, it’s selling the quiet power of feeding your glow from the inside, one daily scoop at a time.
