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Havas Media launches Havas Media Ortega in Phillipines
MUMBAI: Global media network Havas Media has made further investments in its Philippines operations with the launch of Havas Media Ortega.
The new company will be headed by Jos Ortega who will serve as chairman and CEO.
Ortega who has also picked up stake in the venture, sources close to the development informed indiantelevision.com.
Havas Media Ortega will be Philippines‘ first truly full-service media agency that is investing at scale across all of its component services. Ortega is the co-founder of advertising agency BBDO Guerrero Ortega who has served as CEO at JWT and is also the co-founder and current chairman of BrandLab.
Havas Media Ortega has integrated Havas Media‘s existing gencies in the Philippines – MPG (global media communications network) and Media Contacts (part of Havas Digital‘s interactive arm), with Collab and Mobext.
The post of chief collaborator will be handled by Tonypet Sarmiento who has worked with firms like Integration and Ace Saatchi and Saatchi in the past. Also on board is Hermie de Leon who was the CEO of Omnicom Media Group before joining Havas Media-MPG. Completing the team is Eduardo Mapa Jr. who, in addition to being a founding member of the Internet and Mobile Marketing Association of the Philippines, has led Media Contacts Philippines.
Havas Media Ortega chairman and CEO Jos Ortega commented, “What attracted me to Havas Media is its growth record and entrepreneurial spirit. I felt it immediately when I first met the CEO Alfonso Rod?©s Vil? and Vishnu Mohan. As a strategic planner, I am also impressed with the group‘s commitment to thought leadership. Artemis is a breakthrough tool and Havas Media‘s Meaningful Brands framework and analysis takes the lead in the next generation business model. These are revolutionary ideas and I am looking forward to being a part of these developments and new thinking.”
Vishnu Mohan, CEO of Havas Media APAC said, “The creation of this heavyweight and inspirational team is a testimony to our commitment to the region and the strength of the existing teams who have done so well over the past two years. The digitalisation of media and convergence of technology has created a totally new and constantly changing media landscape that requires new solutions. While many other organisations are broken into silos that don‘t allow them to have a systemic view on communications activity, Havas Media Ortega‘s new integrated structure allows the teams to work across both disciplines and platforms to create deeper more meaningful campaigns for clients.”
Alfonso Rod?©s Vil? , CEO of Havas Media concluded, “The move comes as part of a wider vision to build a strong and powerful Havas Media operation in the markets of the future – and as one of the top ten social media markets in the world and with a predicted double digit growth rate, the Philippines is certainly one of these markets. We are proud of our teams and their achievements and delighted that some of the country‘s leading gurus have chosen to join us.”
Summer comes with intense sun exposure, sweat, and excess oil. The result is tanning, dullness, and uneven skin tone. Your skin may continue to appear tired if your routine stays the same. Therefore, a detan face wash is essential.
It can remove tan, cleanse thoroughly, and restore your natural glow when paired with a tan removal face mask, without over-drying your skin. Understanding how it works and why it matters will help you use it to get the desired results.
What Is a Detan Face Wash?
A detan face wash is a cleanser for addressing sun tan, pigmentation, and buildup caused by UV exposure and pollution.
It works on the following aspects.
- Surface cleansing by removing dirt, oil, and sweat.
- Mild exfoliation to remove dead skin cells.
How it works?
Function What it does? Exfoliation Removes dead, pigmented cells Brightening Reduces melanin buildup Cleansing Clears sweat, oil, and pollution Skin renewal Promotes fresher, even-toned skin
Why Your Skin Needs Extra Care in Summer
Summer conditions in India mean heat, humidity, and UV exposure. They can directly affect your skin barrier.
Common summer skin issues
- UV rays lead to more melanin, which results in tanning and pigmentation
- Sweat and oil clog pores, leading to acne and blackheads
- Dust and pollution make your skin dull and uneven
What happens without proper cleansing?
- Tan layers build up
- Skin looks darker and patchier
- Breakouts become frequent
Using a face wash for summer that removes tan can prevent this cycle.
Top Detan Face Wash Benefits for Skin in Summers
- Removes Tan and Brightens Skin
Detan cleansers contain exfoliating ingredients that fade pigmentation caused by the sun.
Result
- More even skin tone
- Visible brightness over time
This is the right way if you are searching for how to remove sun tan from face at home.
- Deep Cleansing Action
Sweat and oil trap dirt inside pores. A de tan face wash benefits in clearing this buildup.
Benefits
- Reduces clogged pores
- Prevents acne and blackheads
- Keeps skin breathable
- Controls Excess Oil
A de tan face wash for oily skin controls sebum without stripping moisture.
Ideal for
- Oily skin
- Combination skin
- Humid conditions
- Refreshes and Revitalises Skin
The skin feels heated and fatigued after sun exposure. Detan cleansers include soothing ingredients.
Effects
- Cooling sensation
- Reduced irritation
- Instant freshness
- Cleanses Without Drying
A good formula balances cleansing with hydration.
For example, the Detan face wash by Foxtale uses:
- Papaya enzymes for gentle exfoliation
- Vitamin CÂ for brightening and antioxidant protection
Its sulphate-free formula removes tan and buildup, but also hydrates the skin. It is suitable for daily use in dry heat.
Key Ingredients to Look For in Detan Face Wash for Summers
Choosing the right ingredients determines whether your cleanser will work or not.
Ingredient guide
Ingredient Function Vitamin C Brightens, reduces pigmentation Papaya Enzymes Enzymatic exfoliation removes tan Aloe Vera Soothes sun-exposed skin Lemon Extract Mild astringent, helps cleanse Activated Charcoal Detoxifies, controls oil
These ingredients make a formula work in de tan face wash for men and women with outdoor-heavy routines.
How to Use Detan Face Wash Effectively
Consistency and technique matter as much as the product.
- Splash your face with lukewarm water.
- Take a small amount of the cleanser.
- Massage gently for 30–40 seconds.
- Focus on tanned areas (forehead, nose, cheeks).
- Rinse thoroughly and pat dry.
- Follow with moisturiser and sunscreen.
Frequency
- Twice daily (morning and night).
Use the cleanser with a weekly Tan removal face mask to get faster detanning results.
Who Should Use a Detan Face Wash?
A detan face wash is suitable if you:
- Spend long hours outdoors
- Notice tanning or uneven skin tone
- Have oily or combination skin in summer
- Want a brighter, fresher look without harsh treatments
It works equally well as a de tan face wash for men dealing with sun exposure and oiliness.
Final Thoughts
A detan face wash is an upgrade to your summer routine with a specific purpose. It removes tan, controls oil, and maintains clarity in conditions that naturally damage your skin.
Tanning fades slowly with the right ingredients and regular use. Your skin will appear clearer and more even. Results take time, so let your skin recover from sun damage by being consistent with your routine.
