Brands
Haldiram’s names Rajiv Singh VP, head of marketing and growth
MUMBAI: Haldiram’s is sharpening its fast food playbook. The iconic Indian snacks and sweets brand has appointed Rajiv Singh as vice president and head of marketing and growth for its QSR business, signalling a sharper push into the quick service restaurant space across India and overseas markets.
Singh will lead marketing and growth initiatives while building and scaling Haldiram’s QSR footprint, as the brand looks to deepen its presence in a food and dining landscape that is changing faster than a lunchtime queue.
Confirming the move, Singh said he was excited to join a brand with a legacy as rich as its menu. He noted that Haldiram’s stands at a rare intersection of heritage and opportunity, and said he looks forward to driving brand led growth, accelerating the QSR business and building consumer first marketing engines alongside the leadership team.
Singh brings with him over a decade of experience across food, retail and lifestyle brands. Most recently, he headed growth and marketing at ITC Food Tech, where he played a key role in building the cloud kitchen and café ecosystem, including the expansion of ITC Sunfeast Baked Creations. His work blended celebrity partnerships, digital first storytelling and delivery led demand generation.
Before ITC, Singh led brand marketing and strategic alliances at Happilo, helping the brand grow its D2C muscle and high visibility sports partnerships. Earlier stints at Blackberrys Menswear, Cheil Worldwide and Spencer’s Retail gave him deep exposure to retail marketing, brand building and large scale execution.
For Haldiram’s, the appointment comes at a time when traditional food brands are racing to win younger consumers who crave speed, convenience and experience along with taste. With Singh at the helm of marketing and growth, Haldiram’s appears ready to serve familiarity with a side of fresh thinking.
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.
