MAM
Haivision to acquire CineMassive to deliver real-time mission-critical collaboration solutions
Mumbai: Canada-based video streaming and networking solutions company, Haivision Systems Inc has announced a definitive agreement to acquire CineMassive Displays, LLC (CineMassive).
Haivision will indirectly acquire, through a wholly-owned subsidiary, 100 per cent of the membership interests of CineMassive on a cash-free and debt-free basis for a total purchase price of $30 million, subject to customary adjustments. The acquisition is expected to be immediately accretive.
Haivision is acquiring the Atlanta-based company to bring together real-time video network technology and mission-critical visual collaboration solutions to better serve and expand its customer base, the company said in a statement. Haivision will offer end-to-end solutions tailored for mission-critical collaboration in Global Security Operations Centers, joint and tactical operations centers, public safety operations centers, and control rooms, it added.
“Cybersecurity, network, and physical threats are today’s reality that governments and large enterprises are now addressing with global multi-disciplinary teams,” Haivision president and CEO Mirko Wicha said. “With the combination of Haivision and CineMassive technologies, customers can create a secure, global common operating picture from a single vendor leveraging both cloud connectivity and intelligent edge capabilities.”
“We have worked with Haivision for over ten years and our companies share many common themes,” said CineMassive co-founder & CEO David Minnix. “Our approach to real-time performance, security, and IT compliance in solving mission-critical challenges of the highest order is echoed by Haivision and reflected in the longstanding relationships that we both have with our customers.”
“Haivision and CineMassive are very complementary in the government and defense markets,’’ said Haivision’s SVP-global sales, Brian Henry. “Fortune 500 enterprises, public safety, and emergency response teams are looking towards proven defense-style approaches to situational response, and towards companies like Haivision and CineMassive which are built upon years of engagement, reputation, and trust in the most challenging markets.”
Haivision also said that the CineMassive Atlanta operations will become the company’s showcase visualization collaboration center with all employees and management remaining post transaction
MAM
VML India lands two finalist spots at Cairns Hatchlings 2026
The Mumbai agency is back in Australia with two teams, a UN brief and 24 hours to impress
MUMBAI: VML India is heading to Australia again. The Mumbai-based creative agency has secured two finalist spots at the Cairns Hatchlings 2026 competition, one in the Audio category and one in Design, making it the only Indian agency to have reached the finals in both editions of the contest since its launch in 2025.
Four people will make the trip. Senior copywriter Shilpi Dey and senior art director Raj Thakkar will compete in Audio. Art directors Shabbir and Shruti Negi will go head-to-head with the world’s best in Design. The finals take place at the Cairns Convention Centre from 13th May, culminating in an awards ceremony on 15th May.
The work that got them there is worth examining. For the Audio category, Dey and Thakkar tackled a brief for LIVE LIKE MMAD with a campaign called Inner Voice, Interrupted. Using spatial audio techniques, the campaign recreates the overwhelming self-doubt that descends after a long workday, physically panning negative thoughts left and right before cutting the noise entirely to reveal a confident inner voice. Strategically targeted at commuters via Spotify during evening rush hours, the campaign reframes the hours after work as an opportunity for personal growth and charitable action.
For the Design category, Shabbir and Negi worked on a brief for Canteen’s Bandanna Day, a campaign highlighting how cancer pushes teenagers out of their own defining moments. Using a pixelated design language to create stark contrast between a blurred world of isolation and a focused world of connection, the campaign, titled The Flipside of Cancer, shows teenagers fading into the background of birthdays, skateparks and school proms. As a Canteen bandanna appears, the blur flips and the teenager snaps back into sharp focus.
Kalpesh Patankar, group chief creative officer of VML India, made no attempt to disguise his satisfaction. “We are immensely proud to see our teams consistently excel on the Cairns Hatchlings platform since its inception,” he said. “They have masterfully tackled challenging briefs across diverse categories, demonstrating both layered storytelling and a unique creative approach. This exceptional teamwork is truly inspiring.”
Dey and Thakkar, returning to the finals after last year’s run, were candid about the demands of the audio medium. “It’s one of the most demanding mediums, where we only have a few seconds to capture a listener’s world with sound alone, so absolute clarity is essential,” they said. “The true measure of creative work is its ability to create positive change, and our audio submission was made to help those who need it most while encouraging people to silence the inner voices that hold them back.”
Shabbir and Negi, competing in Design for the first time, described the experience as “a completely different beast.” “We see it as an opportunity to showcase our expertise, raise the bar, and challenge ourselves in new ways, while also learning from creative minds from across the globe,” they said.
In Australia, the four finalists will face a live 24-hour brief from the United Nations before presenting in a live pitch session. Twenty-four hours, one brief, one shot. VML India has been here before. It knows exactly what is at stake.
