MAM
Grip Invest launches ‘Invest in India’ campaign this Diwali
Mumbai: Diwali, one of India’s most celebrated festivals, is here and in a bid to take this celebration to another level, Grip Invest, a new-age investment platform has launched a campaign, ‘Invest in India,’ that allows users to invest in businesses building India in a whole new way.
The campaign video, launched on Diwali, highlights how small investments have the ability to empower the country in various ways and build the assets the country needs.
The video showcases how users have invested in opportunities with companies like Stanplus to help them put more ambulances on the road, or with Yulu and IPLTech Electric to make vehicles electric or AUS to enable drones for industrial applications, and so on.
“Diwali holds a very special place in India. Millions of Indians share joy with their loved ones and pray for growth. Through this campaign, we want to encourage people to come together and help shape the future of India. We aim to build a community of people who can empower several promising businesses like StanPlus, AUS, IPL Tech Electric, and many other favorite brands part who are a part of our leasing portfolio,” said Grip Invest founder & CEO Nikhil Aggarwal.
So far, the platform has facilitated leasing of assets worth Rs twelve crore plus so far and enabled 50+ companies such as Udaan, Furlenco, Holisol, Everest Fleet, Loadshare, ChargeZone, Vogo, LetsTransport, FabAlley, BlueTokai, etc to access a different channel of growth capital, stated the company.
Started in June 2020 by Nikhil Aggarwal and Vivek Gulati, Grip is building a new category of investment options for the new-age of Indians. Today it offers an investment option of leasing assets to some of India’s most disruptive businesses like Udaan, Stanza Living, Furlenco, Bounce, Blue Tokai, Everest Fleet, IPLElectric, FabAlley and LetsTransport.
MAM
Sleepwell unveils nationwide sleep study on World Sleep Day
79 per cent use screens before bed, 36 per cent of 18–25-year-olds sleep ≤5 hours.
MUMBAI: Sleepwell just dropped the pillow truth bomb because when India’s sleeping less and scrolling more, even the mattress wants to stage an intervention. On World Sleep Day 2026, Sleepwell released its nationwide Sleep Study, painting a stark picture of India’s escalating sleep crisis. The findings show that 79% of Indians use screens right before bed, fuelling restless nights and drowsy days. Alarmingly, 36% of young adults aged 18–25 sleep five hours or less making them the country’s most sleep-deprived group.
The study also busts the myth of “catch-up sleep”, 65% of respondents actually sleep even later on weekends, pointing to increasingly irregular patterns that spill fatigue into the working week. Mattress discomfort emerged as a frequently overlooked culprit behind late-night wake-ups and constant leak-anxiety checks.
To drive the message home, Sleepwell’s CMO Puneet Gulati appeared on Zee Business, stressing that quality sleep isn’t a luxury, it’s foundational health. He highlighted how the right mattress can transform restless nights into restorative ones.
The brand doubled down with clever late-night activations, partnering with a quick-commerce platform to serve contextual ads between 11 pm and 3 am, gently nudging bleary-eyed scrollers to consider mattress discomfort as the reason they’re still awake and pointing them to the nearest Sleepwell store. Digital influencers and creators also shared relatable stories of how poor sleep fuels impulsive late-night behaviour.
In a nation that celebrates hustle but quietly pays for it in lost rest, Sleepwell isn’t just selling mattresses, it’s selling the radical idea that sometimes the bravest thing you can do is close your eyes and actually sleep well.
