Brands
Greaves Electric Mobility appoints Pranesh Urs as head of marketing
Industry veteran to steer brand strategy and marketing push across EV portfolio
MUMBAI: Greaves Electric Mobility has appointed Pranesh Urs as head of marketing, bringing on board a seasoned marketer with more than thirteen years of experience across the automobile and consumer electronics sectors.
In his new role, Urs will report to Vikas Singh, managing director and chief financial officer of Greaves Electric Mobility. He will lead the company’s marketing function, with a mandate to sharpen the brand positioning of Ampere, Ele and Eltra while driving integrated campaigns across the company’s electric two-wheeler and three-wheeler portfolio.
The appointment comes at a time when the electric mobility sector in India is shifting gears, moving beyond specifications and technology to focus on everyday usability and customer experience. Urs will work towards strengthening brand visibility while supporting the company’s broader mission of delivering sustainable and intelligent mobility solutions.
Welcoming the appointment, Vikas Singh said Pranesh’s experience across consumer technology and green mobility businesses will bring a valuable perspective to the company’s marketing efforts. He added that as the EV sector evolves towards practical, everyday mobility, Urs’s leadership will help advance Greaves Electric Mobility’s focus on accessible and reliable electric transport for customers across the country.
Over the course of his career, Urs has worked with several leading organisations including Ather Energy, Samsung India Electronics and Hewlett Packard India Sales Private Limited, gaining experience across both consumer electronics and the fast-growing electric mobility space.
He holds a bachelor’s degree in mechanical engineering from Mangalore University and a Masters Diploma in Business Administration from the Symbiosis Institute of Management Studies in Pune.
As Greaves Electric Mobility continues to expand its portfolio of electric two and three wheelers and widen its retail and service network, Urs’s appointment signals a renewed focus on building stronger brand connections while delivering practical mobility solutions for Indian consumers.
Brands
Devyani International names Sandeep Anand, Robinder Singh in key roles
Pizza Hut and Costa Coffee businesses see leadership refresh from April
MUMBAI: Devyani International has strengthened its senior leadership bench with a fresh set of appointments across its key brands, Pizza Hut and Costa Coffee, signalling a sharper focus on growth and brand momentum.
The company has appointed Sandeep Anand as chief marketing officer and business head for Pizza Hut. His appointment, approved by the board via a circular resolution on April 3, follows a recommendation by the Nomination and Remuneration Committee, as reported by CNBC-TV18. Anand will officially step into the role on April 6, 2026.
He takes over from Vijay Gogate, who currently serves as chief executive officer for Pizza Hut within the company’s operations. The move marks a strategic transition as the brand looks to sharpen its marketing and business playbook in a competitive quick service restaurant market.
Anand brings over two decades of experience across the food and FMCG sectors, with a strong track record in brand building and innovation. His career spans roles at major consumer-facing companies including Domino’s, Zydus Wellness, Zomato, GSK Consumer Healthcare, Reckitt and Ranbaxy, giving him a well-rounded perspective on both scale and agility.
Alongside this, Robinder Singh has been appointed business head for Costa Coffee and the company’s airport operations. He too will assume his new role on April 6, bringing more than 18 years of experience in operations, business expansion and customer experience transformation.
The twin appointments come at a time when Devyani International is doubling down on leadership depth to steer its portfolio through evolving consumer preferences and heightened competition. With fresh faces at the helm of two key verticals, the company appears set to brew up its next phase of growth with renewed energy.
