MAM
GrabOn Onboards Medlife, OYO Rooms For #BachatWaliDiwali Season 4
MUMBAI: Coupons & Deals market leader aims to provide users with exclusive offers this Diwali, through their interactive games and exciting contests.
As the festive season is underway in full swing, GrabOn, India’s #1 Coupons and Deals marketplace has announced the launch of its fan-favorite annual contest- Bachat Wali Diwali. GrabOn’s Bachat Wali Diwali which is now into its 4th year has drawn in numerous top brands across several verticals over the past few years.
This year’s edition is brought to you by Medlife, and co-sponsored by Adda52. GrabOn has tied up with OYO Rooms as their Gaming Partner along with Tata Sky, Wynk, ixigo, Zoomcar, and Archies as Gifting Partners.
Through interactive games like virtual casino and lucky draw, GrabOn is hopeful of bringing in new users and retaining them on the platform. Exciting games alongside lucrative prizes are expected to draw in more users than before. Also, participants can buy gift cards from GrabOn, on which they can avail 2X the discount by taking part in the contest.
Play now at: https://www.grabon.in/bachatwalidiwali/
‘Our Bachat Wali Diwali campaign is aimed at engaging the participants through games and essentially providing them a platform in GrabOn; gaining new users in the process and contributing to our growing user base’, said Ashok Reddy, Founder & CEO, GrabOn.
Ashok also mentions, ‘As always, we are driven by the desire to help our users save on everything while they shop online. Keeping in line with this, the Bachat Wali Diwali event will offer the participants exciting and exclusive offers from our partners and sponsors’.
Bachat Wali Diwali is scheduled to run from 1st November to 10th November 2018, with prizes worth upto Rs 25 Lakhs to be won.
Earlier this year, GrabOn launched its Gift Cards platform to help shoppers save big on their online gifting expenses. With an aim to win over 40% of the Gift Cards space by 2020, GrabOn hopes to establish itself as an irreplaceable shopping companion for every Indian shopper in the next 5 years.
Brands
Estée Lauder to shed 10,000 jobs as new boss bets on digital shift
The cosmetics giant raises its profit outlook but stays silent on a possible merger with Spain’s Puig, as job cuts deepen and a three-year sales slump weighs on the turnaround
NEW YORK: Stéphane de La Faverie is not done cutting. Estée Lauder announced on Friday that it plans to eliminate as many as 3,000 additional jobs, taking its total redundancy programme to as many as 10,000 roles, up from a previous target of 7,000 announced a year ago. The company, which owns La Mer, The Ordinary, Tom Ford, and Aveda, employs roughly 57,000 people worldwide. The mathematics of what is now being contemplated is stark.
The fresh round of cuts is expected to generate a further $200 million in savings, bringing the total annual savings from the programme to as much as $1.2 billion before taxes. That money, De La Faverie has made clear, will be ploughed back into the turnaround.
A CEO in a hurry
De La Faverie, who took the helm in January 2025, inherited a company that had endured three consecutive years of annual sales declines. His response has been to move fast and cut deep. A significant portion of the latest redundancies reflects his push to reduce headcount at US department stores, long a cornerstone of Estée Lauder’s distribution model but now a channel in structural decline. In their place, he is accelerating the shift toward faster-growing online platforms, including Amazon.com and TikTok Shop, a pivot that is reshaping not just where Estée Lauder sells but how it thinks about its customers.
The numbers are moving in the right direction
Despite the pain, there are signs the medicine is working. Estée Lauder raised its profit outlook for the remainder of the fiscal year, guiding for adjusted earnings per share in the range of $2.35 to $2.45, above analyst estimates and a notable step up from the $2.05 to $2.25 range it had guided for in February. Organic net sales growth is expected to come in at 3 per cent, the company said, at the high end of the range it set out in February.
The share price tells a mixed story. After De La Faverie took charge, the stock surged nearly 60 per cent, buoyed by investor optimism that a longtime company insider could finally arrest the decline. But 2026 has been rougher: the shares have fallen 27 per cent this year, weighed down by disappointing February results and the overhang of unresolved merger talks with Spanish beauty giant Puig Brands SA. The company gave no additional details about those discussions on Friday, leaving the market to guess.
Silence on Puig
The proposed tie-up with Puig remains the most consequential unknown hanging over Estée Lauder. A deal with the Barcelona-based group, which owns brands including Carolina Herrera and Rabanne, would reshape the global luxury beauty landscape. But with nothing new to say and a turnaround still very much in progress, De La Faverie is asking investors to trust the process.
Three years of sales declines, 10,000 job cuts, and a merger that may or may not happen. At Estée Lauder, the overhaul has barely started.
