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Godrej Interio’s ‘Make Space For Life’ study reveals 61% Indians do not pursue their passion
MUMBAI: Godrej Interio, India’s leading furniture and interior solutions brand, today unveiled its new campaign – Make Space For Life. Launched by popular TV actress Divyanka Tripathi, Make Space for Life aims to highlight that in pursuit of professional excellence people feel they are losing out significantly on creating strong family tiesor spending quality time with friends.
A recent national survey by Godrej Interio conducted highlighted practicality trumps passion for a majority of Indians. The survey also found that most Indian acknowledged the failure to find balance and time for their family, friends and passion.
Subodh Mehta, Senior Vice President, B2C, Godrej Interio, said “Make Space for Life” campaign reflects on the importance of work-life balance dynamics in the lives of Indians. “The idea of making space for life has a particular resonance for Indians, not merely in the physical sense, but in terms of the pressures and obligations, we face every day. As per our survey findings, with the pressure of work, technology, and daily routine Indians find less time and opportunities for themselves, family bonding and their passions. Misuse of new-age technology plays an important role in escalation of this trend. Such insights also reflect work-life balance dynamics in the lives of Indians. As a brand, Godrej Interio makes a conscious effort to enliven homes through its innovative furniture designs and urges Indians to make more time for their hobbies, or their families by making space for life passion, family and friends,” he said.
Resonating with the findings of the survey and extending her support to the campaign, Popular TV actress Divyanka Tripathi said, “People mostly see the glitters from the life of a celebrity and often miss to understand the tireless effort which goes behind it. As an individual who has travelled excessively and led a hectic lifestyle owing to the professional commitments, I have, at times, felt it’s a challenge to strike a work-life balance. Thus, it’s extremely difficult to take out time and spend good time with my family and friends, and devote time to my hobbies as much as I would want to. However, now I make conscious efforts to make space for life, passion and family. I urge people to work towards building a healthier work-life balance.”
The study revealed that more than 61% of respondents do not have time to spend on their passions and as many people feel that they are not able to dedicate enough time to their passion due to family responsibilities.
Additionally, 40% of the respondents feel that they are not able to dedicate enough time to their passion due to monetary concerns. In fact, the most alarming insight is that more than 56.7 per cent of respondents rate their work-life balance as terrible with 68.2% feeling that they miss out on living life on their terms and 56.5% of the respondents feel that they are not able to dedicate enough time to their passion due to their professional life. Also, a staggering 72% of the respondents feel that their partner pays more attention to their smart devices than them.
The survey was conducted with 1300 Indians living across 13 cities including Chandigarh, Mumbai, Jaipur, Patna, Coimbatore, Pune, Lucknow, Hyderabad, Kolkata, Delhi, Chennai, Bengaluru, Ahmedabad, Kanpur.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
