Gitika Sharan takes charge of marketing at Wadhwani AI Global

MUMBAI: Gitika Sharan has been appointed head of marketing and communications at Wadhwani AI Global, the artificial intelligence non-profit applying technology to solve challenges in the Global South.

Sharan joins from Welspun World, where she was general manager martech. Before that, she spent over four years at Indira IVF group, heading internal and external communications, CSR and ESG initiatives, and franchisee operations. Her earlier stints included senior communications roles at Platinum Guild International, MSL Group, Ogilvy PR and Burson.

In her new role, Sharan will shape Wadhwani AI Global’s brand voice and outreach as it works on AI-led interventions in agriculture, public health and other development priorities. 

“We are applying AI to address some of the most pressing challenges in the Global South… the focus is on ensuring technology truly serves communities and creates sustainable impact,” she said.