MAM
Gemius Design Studio wins multiple business accounts during lockdown
NEW DELHI: Gemius Design Studio, a Surat-based creative agency, has bagged Nine account mandates amid the Covid2019 pandemic in the past three months i.e. April – June 2020. The agency shall be responsible for amplifying the digital presence of the brands through 360 Marketing and Branding solutions for the following brands – Muwin, Appario, Myra, Surat City Traffic Police, Samara Tea, Mantone, Mustin, Varanga, and Panchhi.
Considering the current situation, we all have shifted to contactless and digital mediums for every possible thing thus making it mandatory for a brand to have a strong Digital Presence. Good word of mouth and an immediate need to go digital helped Gemius onboard these clients.
As a creative agency, working with brands from various industries it is necessary to adapt the changing situation and come up with innovative yet relatable ideas. All the brands now have become more active, focusing more on performance-based marketing.
Gemius Design Studio co-founder & creative navigator Anushree Pacheriwal says, "Gemius has always been known for the concepts and creative strategies. We have been striving to come up with ideas and strategies which can attract consumers of our clients and ensure we get the right kind of business opportunities. During the lockdown and even now, we are striving for the same and with all the new accounts on board, we are working aggressively on innovative and path-breaking ideas to capture the market".
Gemius Design Studio studio manager Arunima Jain added, "When multiple clients come on board, operations become a challenge. The team has been super excited to plan all the campaigns, ideas and strategies. As we have started rolling out communications for a few of the brands, the result speaks for itself. We are all hands-on deck for the time to come and are totally pumped up for the days ahead".
Gemius Design Studio co-founder & captain Saurabh concludes saying, "The team and the leaders are putting in endless efforts to ensure our work quality remains consistent with all the work we are doing. Not just in today's time but in general, Honesty and Consistency are the two key things one should adopt to deliver the right kind of services. We always bank by these qualities and ensure that no matter the situation or the challenge we are facing, we deliver to the promise we have committed. These have surely been trying times with the COVID situation taking us all on a roller coaster ride but we have been able to sail through. Gemius is also celebrating it's 6 years on 15th July, 2020 and we can proudly say, so far so good!".
Ever since the inception of the dynamic agency in 2014, it has been making waves in the industry with an admirable passion for creativity, hard work and the ability to think out of the box. Marking their 6th Anniversary this July the creative agency shares a small tribute to their journey so far HERE.
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Brands
Info Edge reshuffles senior roles, Ambrish Singh to 99acres, Bhisham Dhingra to lead Shiksha strategy
Leadership changes at Shiksha and 99acres aim to drive sharper growth focus
MUMBAI: Info Edge (India) Limited has approved an internal reorganisation of its education and real estate verticals, setting the stage for leadership changes aimed at sharpening execution and accelerating growth. The move, cleared by the board on April 14 through a circular resolution, will come into effect from May 1, 2026.
The restructuring impacts the company’s Shiksha and 99acres businesses, two key pillars in its portfolio, and involves role changes for senior management personnel. As part of the reshuffle, Ambrish Kumar Singh, previously executive vice president and head of sales and customer delivery for Shiksha, has been redesignated as executive vice president and head of sales and sales enablement at 99acres. A long-time company leader since 2003, Singh is expected to focus on boosting business performance, strengthening client relationships and building high-performing teams in his new role.
Meanwhile, Bhisham Dhingra, who led sales and customer delivery at 99acres, will now take on an expanded mandate as head of sales, strategy and client delivery for Shiksha. With over two decades of experience across global and Indian organisations, Dhingra will spearhead growth strategy, corporate sales and client engagement for the domestic education vertical.
Both executives will continue as senior management personnel, albeit with revised responsibilities aligned to the company’s broader restructuring goals.
Info Edge said the changes are part of ongoing efforts to leverage leadership expertise across business lines and improve operational effectiveness. The company added that the reshuffle is designed to drive stronger outcomes by aligning talent with evolving business priorities.
As Info Edge continues to fine-tune its structure, the latest leadership moves suggest a clear intent to keep its core platforms nimble, competitive and ready for the next phase of growth.
