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Gavarasana replaces Banerjee as Bates 141 Delhi EVP
MUMBAI: Bates 141 Delhi has roped in Vaasu Gavarasana as executive vice president.
Gavarasana will assume his new role from 30 November, to replace Jayanto Banerjee.
Says Gavarasana, “I could connect well with the fresh management team at Bates 141. My mandate will be to understand the Delhi market, its clients and challenges and then address them.”
Prior to this, Gavarasana was in Singapore where he was a dotcom entrepreneur.
Meanwhile, Banerjee will move to the Middle East to meet some personal commitments. He joined Bates 141 as EVP in October, 2008.
“I have my family in the Middle East and I have some urgent personal commitments to be addressed. So, I would be returning to the Middle East,” says Banerjee.
MAM
Adidas Originals unveils India co-created Superstar with Ranveer
Tiger-inspired limited edition marks brand’s first India-led sneaker design
MUMBAI: From stripes on the field to stripes on sneakers, Ranveer Singh is leaving his mark this time in black and white. Adidas Originals has launched its first India co-created sneaker in collaboration with Ranveer Singh, signalling a sharper push towards localisation as India’s sneaker culture continues to gain ground. The limited-edition drop reworks the iconic Superstar silhouette through Singh’s personal aesthetic, drawing heavily from the Royal Bengal Tiger his self-described spirit animal. The design blends bold black-and-white tones with tiger-inspired detailing across the signature three stripes, alongside a bespoke Ranveer Singh insignia and jewel-like accents that add texture and visual punch.
Positioned as the brand’s first hyperlocal expression from India, the release reflects a broader strategy, take a globally recognised icon and reinterpret it through regional identity.
The campaign mirrors that idea. Set in an urban jungle, it explores themes of instinct, individuality and duality aligning both with the symbolism of the tiger and the long-standing ethos of originality tied to the Superstar line.
Adidas India senior brand director Bhawna Sikka described the drop as a milestone moment, noting that it reinforces India’s growing influence in shaping global sneaker narratives. The collaboration also builds on a decade-long association between the brand and Singh.
For Singh, the project carries a personal arc from wearing Superstars in college to co-creating one. The design, he said, reflects a belief in embracing one’s raw, instinctive identity.
With this launch, adidas Originals isn’t just releasing another sneaker, it’s testing how far local storytelling can travel on a global sole.
