Brands
Future Group aims to generate Rs15,000 crore revenue in FY14
KOLKATA: With only a couple of months left for the current fiscal year (2013-2014) to go, India’s largest retailer, Future Group, hopes to reach the target of achieving a turnover of Rs 6,000–7,000 crore.
On the sidelines of inaugurating a Big Bazaar Alcove store on 6 January, Group CEO Kishore Biyani highlighted that the group is looking at garnering a sales of Rs15,000 crore in FY14.
Biyani said by the end of current fiscal, revenues from Future Retail, Future Life Style and Future Consumer Enterprises are expected to be about Rs 11,000 crore, Rs 3,000 crore and Rs 1,500 crore respectively.
Biyani said he was confident that the format like Big Bazaar, which has generated revenue of Rs 9,000 crore in the current fiscal, would register above 20 per cent growth year-on-year. “We expect that in the next fiscal revenue from Big Bazaar would be Rs 11,000 crore,” he said, adding the total number of stores would rise to 200 from the present 165 in the next 18 months.
When asked about the apparel brands, Biyani said DJ&C, Lee Cooper as well as Bare could touch a sales turnover of Rs 500 crore by the next fiscal. Sales turnover of both DJ&C and Bare, at present, stands at about Rs 400 crore.
Ola has a new voice. The ride-hailing giant has appointed Shirsha Majumder as senior manager for PR and communications, bringing in a seasoned hand to sharpen its brand narrative and media relations.
Majumder arrives from Acko, where she spent close to four years playing a central role in shaping the insurance company’s communications strategy. Before Acko, she built her credentials across a string of well-regarded organisations including HDFC Life, Adfactors PR and Edelman, accumulating over nine years of experience across reputation management, media relations, strategic messaging and stakeholder engagement.
At Ola, she is expected to bring that breadth of experience to bear on the company’s communications function at a time when the brand is navigating an increasingly competitive and scrutinised market.
For a company that has rarely been far from the headlines, getting the communications right matters. In Majumder, Ola has picked someone who knows how to manage a narrative under pressure.
