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Founders, not fairytales ‘startups uncensored’ gets real in Mumbai

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MUMBAI: Forget the pitch decks and unicorn parades this weekend, Mumbai will hear the stories behind the startup smiles. In a refreshing break from the usual glitz of venture talk, Adgcraft Communications and HIVE8 are launching the first edition of ‘Startups Uncensored’ on Saturday, May 17, at India’s tallest co-working space in Mumbai. This bold new forum invites founders, investors, and startup insiders to talk not about valuations but vulnerabilities.

At the heart of the session is a stellar panel: Ajinkya Bhasme (Zealopia), Arjun Vaidya (V3 Ventures), and Rahul Adap (Brovibe), with moderation by Yash Gadhade from Break Into VC and Volt VC. The conversation will delve into the psychological grind of entrepreneurship burnout, team conflict, decision fatigue, and the unsaid pressure to always ‘look successful’.

It’s a necessary pivot. Recent data reveals that 68 per cent of Indian entrepreneurs report high stress, and over 30 per cent of startup failures are attributed not to market fit or funding drought but to co-founder fallouts and founder burnout.

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“In the global startup narrative, storytelling and effective communication are paramount. At Adgcraft, we’ve seen that startups with compelling stories not only attract investors but also build meaningful relationships with their audience. This session is about underlining that narrative,” said Adgcraft Communications founder & MD Abhinay Kumar Singh.

“Beyond capital, startups need resilience, clarity, and a cohesive team. This session brings those unspoken truths to the surface, helping founders learn from each other’s lived experiences,” added Brovibe founder, Rahul Adap.

“After working with countless founders, one truth stands out startups don’t fail because of bad ideas alone. They fail in the silence between co-founders, in unspoken stress, and in the pressure to appear successful. ‘Startups Uncensored’ is a space for honesty, vulnerability, and growth,” said Break Into VC founder, Himanshu Jain.

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Through unfiltered dialogue and real-life reflection, ‘Startups Uncensored’ aims to become a rare space one that acknowledges the struggle behind the spotlight, and helps entrepreneurs build not just businesses, but balance.

No decks. No jargon. Just raw stories from the real startup trenches.

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Brands

Charlotte Tilbury opens first flagship store in India

Luxury beauty brand bets on immersive retail as India expansion gathers pace

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NEW DELHI: Charlotte Tilbury has opened its first flagship Beauty Wonderland in India, planting a high-glamour marker in New Delhi as global beauty brands double down on the country’s fast-growing premium market.

Located at Nexus Select Citywalk in Saket, the store is operated end-to-end by Nykaa, deepening a partnership that began with the brand’s digital launch in India in 2020 and has since scaled across retail, marketing and distribution. The opening signals a shift from marketplace presence to standalone brand environments as companies chase long-term equity and consumer loyalty.

The launch was marked by an event on April 9 featuring actor Sobhita Dhulipala, the brand’s first beauty muse in India, underscoring Charlotte Tilbury’s growing cultural push in the market.

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“Darlings, I am so excited to open my first-ever flagship Beauty Wonderland in India, in its vibrant and iconic capital, New Delhi,” said Charlotte Tilbury. “This is such a magical milestone for the brand as we continue to grow in one of the world’s most dynamic and exciting beauty markets.”

Tilbury highlighted the brand’s connection with Indian consumers. “India has always been a place of incredible beauty, celebration and transformation. I have been so inspired by the artistry, creativity and passion of our community here. They are true beauty connoisseurs that appreciate next-generation formulas,” she said.

The store is designed as an immersive retail experience, blending the brand’s Art Deco and old Hollywood aesthetic with local cues. A bespoke Royal Indian Arch anchors the space, alongside personalised makeup services tailored to Indian trends and occasions. A dedicated bridal looks wall nods to the country’s strong wedding-led beauty market, while interactive elements such as the Pillow Talk photowall and in-store masterclasses aim to drive engagement.

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For the first time in India, the full Charlotte Tilbury portfolio is available under one roof, spanning makeup, skincare and fragrance, including the Fragrance Collection of Emotions and bestsellers such as Magic Cream, Airbrush Flawless Blur Concealer and Pillow Talk products.

Nykaa, which operates 57 doors for the brand alongside its app and website, will now lead end-to-end management of Charlotte Tilbury’s exclusive boutiques in India, covering retail operations, staffing, supply chain, marketing and omnichannel integration.

“Charlotte Tilbury has been one of our most successful and strategic global partnerships,” said Anchit Nayar, executive director and chief executive officer, Nykaa Beauty. “The launch of the first exclusive boutique, fully operated by Nykaa, is a natural next step and reflects our shared long-term commitment to building the brand in India.”

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Nykaa’s broader beauty playbook, built on digital-first entry followed by omnichannel scale, now reaches over 42 million consumers and has become a template for global brands entering India. The retailer currently serves 52 million customers through its platforms and runs 276 offline beauty destinations, reinforcing its position as a gateway for international labels.

Charlotte Tilbury, founded in 2013, now operates in over 50 markets with more than 3,000 employees and 500 products across categories, with over 3,000 distribution points globally.

A second standalone store is slated to open at Mall of India in Noida in May 2026, signalling an aggressive retail push.

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In a market where beauty is fast turning from aspiration to everyday indulgence, Charlotte Tilbury is not just selling products. It is building theatre, and betting that Indian consumers are ready to buy into the spectacle.

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