MAM
FDCI announces schedule for LIFWL ’03
MUMBAI: The Fashion Design Council of India (FDCI), the apex body of the Indian fashion design industry has announced the full schedule for Lakme India Fashion Week with Liberty (LIFWL) 2003. The event kicks off on Friday and runs between 18 -24 July at the NCPA auditorium complex in Mumbai. Sony Entertainment Television is the official broadcaster for India’s foremost fashion trade event.
Each day will kick off with a two hour seminar on Business of Fashion at 11 am. Each day there will be five designer shows at 1 pm, 3 pm 5 pm, 7 pm and 9 pm.
Fifty seven designers from across the country will showcase their Pr?t-a-Porter (ready-to-wear) or diffusion (a line between ready-to-wear and couture) collections The ramp shows are bifurcated into “Solo” or “2-Designer” shows and a total of 35 shows are scheduled through the week. These shows will be interspersed with interactive seminars and workshops related to make-up, style trends, and other fashion-related topics.
At 2 pm, DHL will organise another series of seminars every day highlighting the synergies between fashion and logistics management. Lakme Lever and Liberty will conduct a series of workshops with international and national beauty and style experts at 4 pm every afternoon through the week. Lakme will have three workshops titled Watercolours, Water Kissed Skin and Colour Drench andColour Spray. Liberty meanwhile will have four Feet into the World of Fashion workshops.
While Liberty will be showcasing their international range of lifestyle products for winter 2003 through an exclusive fashion show Liberty Revolution on 20 July , the Lakme Grand Finale unveiling the title sponsor’s Fashion Statement for the year will mark the culmination of the event, with leading designers Wendell Rodricks and Hemant Trevedi.
LIFWL 2003 is expected to have over 15,000 visitors.
AD Agencies
Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
