ENS Enterprises appoints Vibhuti Chadha as vice president, marketing

NOIDA: ENS Enterprises Limited has hired a storyteller to match its technology. The company has appointed Vibhuti Chadha as vice president, marketing (brand specialist), bringing an experienced communications and marketing professional on board as it continues to strengthen its strategic capabilities and market presence.

Chadha brings more than 15 years of experience across business-to-business (B2B), business-to-consumer (B2C) and business-to-government (B2G) audiences in the US, Singapore, Malaysia and India. Her work spans corporate communications, brand management and integrated marketing, across technology, real estate, hospitality, consumer electronics and enterprise solutions. After a short stint in Singapore’s information technology industry, she joined ENS Enterprises Limited, where she will contribute to the company’s strategic communications and brand growth.

Chadha says: “I am delighted to join ENS Enterprises Limited and look forward to contributing to its next phase of growth. Effective communication is built on a clear understanding of business priorities, meaningful stakeholder relationships, and a consistent approach to building trust. I look forward to collaborating with the team to strengthen the organisation’s presence and create lasting value.”

The analysis is simple. ENS Enterprises sells technology: digital commerce enablement and software development, from e-commerce and Shopify development to ONDC integration and AI-enabled solutions. Selling that mix demands a marketer who can explain complex products to varied audiences, and Chadha’s record, spanning B2B, B2C and B2G, speaks to precisely that skill.

Her CV helps. She has worked at NEC India, Smart Energy Water and AgreeYa Solutions, alongside communications and marketing assignments with organisations such as DLF, Mahindra Holidays, Electro Control Systems and Intex. At AgreeYa Solutions, she worked on communications for the company’s Data and AI and Cloud and Infrastructure portfolios in the US and India. At NEC India, she contributed to communications and marketing initiatives for PM Gati Shakti, the Unified Logistics Interface Platform, the National Logistics Policy and similar large-scale technology programmes. She has also managed cross-functional teams and developed campaigns focused on strengthening brand visibility and stakeholder engagement.

The pitch, then, is a strategist with technology fluency. Her experience combines strategic communications with an understanding of evolving business priorities, technology and audience expectations. At ENS Enterprises Limited, she will contribute to the organisation’s priorities in line with her confirmed mandate.