Brands
Enormous Brands strengthens leadership at Gurgaon office
MUMBAI: Enormous Brands has bolstered its northern operations with significant appointments across all disciplines. The agency has hired Prateek Suri as creative head Gurgaon. He joins from Publicis India where he was a creative director.
He will report to Enormous managing partner Ashish Khazanchi.
Prateek is joined by Pallav Medhi and Harsh Maheshwari, Enormous’ newest senior creative directors. Further, Aditi Sobti and Rishabh Sood have come in a Client Services Directors, while Anuraag is the branch’s newest Senior Planning Director.
Speaking about the new hires, Ashish Khazanchi says, “A creative agency is as great as its people, above anything else. Infusing some fine talent across creative, account management and strategy will help strengthen Enormous’ entire creative product further. I am eager to see what this young blood has in store for us in the months to come, and I am equally confident it will be great.”
Prateek has over 12 years of experience in the advertising industry and has won multiple awards in his career. Apart from Publicis India, he has worked with Contract India, J Walter Thompson, Ogilvy & Mather and L&K Saatchi across key national clients such as Maggi, Dominos, Truecaller, Vivo, Mrs Bector and DishTV among others.
Speaking about his new mandate, Prateek Suri mentions, “I have followed Enormous’ journey for a while now. I think it is one of the few agencies that does honest, creative and quirky work. Ashish has put together a very talented team, and I am excited to start my new journey here.”
Harsh’s last stint was with J Walter Thompson, where he worked on the agency’s Pepsi business. Pallav comes in from Times Internet, where he was the Creative Lead. Anuraag, too, joins from J. Walter Thompson.
Aditi and Rishabh, both client services directors, have joined from Coca-Cola and Publicis India, respectively.
All of the new appointments at Enormous Brands are effective immediately.
Brands
Pocket FM elevates Lalit Gangwar to COO to drive global growth
Founding member to lead operations, monetisation and expansion across markets
MUMBAI: Pocket FM has elevated Lalit Gangwar to chief operating officer, tasking the founding team member with leading global business operations as the company sharpens its international growth strategy.
In his new role, Gangwar will oversee end-to-end operations across markets, including growth, monetisation and execution for the company’s audio business. The appointment comes as Pocket FM looks to strengthen its operating foundation and build a more predictable, scalable global business.
Gangwar has been closely involved in shaping the company’s trajectory from its early days. He played a key role in building the growth and marketing playbook in India, helping the platform scale to over 150 million users within its first year and establish a strong foothold in the audio storytelling category.
He later led Pocket FM’s expansion into the United States, where he set up teams, defined market strategy and drove scale, contributing significantly to the company’s international ambitions.
Pocket FM co-founder and CEO Rohan Nayak said, “Lalit has been central to Pocket FM’s journey from the very beginning. He has built our growth engine and scaled our business across markets.” He added that the company’s focus on nurturing internal talent makes Gangwar a natural choice to lead the next phase.
Gangwar said, “Pocket FM has always been driven by a simple belief that powerful stories can travel across borders and create meaningful impact.” He noted that the company will continue to focus on scaling markets, investing in AI-led storytelling and strengthening monetisation.
As COO, Gangwar is expected to bring greater operating discipline while building systems, talent and processes to support long-term growth.
With leadership continuity and a clear global focus, Pocket FM appears to be turning the page to its next chapter, one that aims to take its storytelling playbook well beyond home turf.
