MAM
Eastman Auto and Power appoints Sudham Ravinutala as CMO
Mumbai: Eastman Auto and Power Ltd has announced the appointment of Sudham Ravinutala as chief marketing officer. With a proven track record of driving growth and brand recognition in the energy sector, Sudham will spearhead the company’s marketing and product strategy as it embarks on a new chapter of innovation and expansion to build the brand Eastman.
In his new role, Sudham shall focus on enhancing Eastman’s visibility and brand presence by developing effective customer engagement strategies. His extensive experience in marketing planning, strategy, go-to-market, and, new product development shall be instrumental in positioning Eastman as a leader in last-mile e-mobility solutions, continued energy solutions, and solar rooftop solutions.
Sudham brings close to twenty-five years of diverse experience, having worked with renowned brands such as Nokia, Lenovo, TVS Electronics, Micromax, and most recently, Luminous, where he served as assistant VP of marketing and strategy. He also held the position of national marketing head at India’s largest FM Radio Network, 92.7 BIG FM, and was the head of go-to-market & activation at MixRadio India. His multifaceted career spans IT, telecom, media, and mobile VAS, showcasing a rich blend of skills across the marketing spectrum.
In addition to his marketing expertise, Sudham is a published novelist. His first book, Eighteen: The End of Innocence, reached the Top 150 Romance Novels on Amazon India, while his second novel, Twenty Somethings: For Love or Ambition, made it to the Top50 Bestsellers in the Contemporary Romance category and the Top25 Hot New sellers lists. He also has published Musings – An Anthology of Poems written in English and in Hindi.
Sudham’s appointment is timely for Eastman Auto and Power as the company seeks to expand its market presence and improve its product range. His leadership is expected to drive marketing initiatives that connect with customers and support the company’s growth vision. Eastman aims to use Sudham’s expertise to enhance its brand and solidify its reputation in the industry.
Brands
Ekart expands IKEA partnership with EV deliveries in Chennai
3PL to handle 600 plus products with 48 hour delivery via EV fleet.
MUMBAI: Flatpacks are going electric and your sofa might now arrive with a smaller carbon footprint. Ekart has expanded its partnership with IKEA to power last-mile deliveries in Chennai, doubling down on speed, scale and sustainability in one of India’s key urban markets. Under the collaboration, Ekart will manage end-to-end large-format deliveries for IKEA across the city using a 100 per cent dedicated electric vehicle fleet. The move makes Chennai the second major market after NCR-Delhi where Ekart handles IKEA’s last-mile logistics, signalling a broader rollout of EV-led supply chains.
The mandate is no small load. Ekart will oversee deliveries for over 600 products from IKEA’s catalogue, ranging from furniture to home décor—categories that demand specialised handling and precision logistics.
Backed by its technology-driven fulfilment network, Ekart is targeting deliveries within a 48-hour window, offering real-time tracking and end-to-end visibility from warehouse to doorstep. The focus is clear: faster turnarounds without compromising on control or customer experience.
The EV-first model also aligns with both companies’ sustainability goals, as urban logistics increasingly shifts towards zero-emission solutions. For IKEA, which continues to expand its omnichannel presence in India, reliable and eco-conscious last-mile delivery is becoming central to scale.
For Ekart, the partnership reinforces its positioning as an enterprise-grade logistics player in large-format commerce. The company already supports over 1,800 retail, D2C and enterprise brands, spanning last-mile delivery, part-truckload services and warehousing.
As India’s logistics ecosystem evolves, this collaboration highlights a growing trend: delivery is no longer just about distance, it’s about efficiency, experience and increasingly, emissions.
