Brands
Dushyant Panda takes charge as VP marketing at Razorpay, adds SME business P&L to his plate
MUMBAI: Dushyant Panda has been elevated to vice president, marketing at Razorpay, while also taking the reins of the fintech giant’s SME business P&L. Known for blending brand-building brilliance with business acumen, Panda will now spearhead central marketing and drive growth across Razorpay’s core verticals—including Payments, POS, Engage, and Cross Border.
In his new role, Panda wears multiple hats: brand custodian across units, growth leader for digital and performance marketing, and business builder with full ownership of SME revenues. He now commands the entire product marketing and creative ecosystem, bringing scale, swagger and sharp positioning to every Razorpay launch.
Before this, he served as senior director, leading marketing for payments and the SME vertical. Panda joined Razorpay in 2021, quickly climbing the ranks from director of emerging business to now owning the company’s full-stack growth engine.
A NestAway veteran and Kadence research alumnus, Panda began his career decoding consumer insights in southeast Asia. Now, with Razorpay’s rocket ship under his command, he’s out to turn marketing into a “true growth engine”—in his own words, “why settle for just one challenge?”
The industry will be watching as Panda attempts to do what marketers rarely get to—run both the story and the store.
Brands
Spark Eighteen acquires Voice AI startup JAM to boost capabilities
Deal brings voice tech edge as studio bets big on AI-led product growth
NEW DELHI: Spark Eighteen has acquired JAM, a Voice AI startup focused on building intelligent voice agents, in a move aimed at strengthening its capabilities in the fast-evolving artificial intelligence space.
Founded by Aayush Narang, Spark Eighteen has positioned itself as a global technology partner with a team of over 200 engineers, building digital products for startups and enterprises, particularly in the US market. The company operates a venture-building arm, Spark Eighteen Studio, alongside its investment vertical, Aay Capital, which backs early-stage startups.
JAM, founded by Ashish Khurana and Akshay Dewan, brings expertise in deploying scalable, human-like voice AI systems across use cases such as customer support, operations and workflow automation. Both founders were early team members at Zomato and Hyperpure, adding operational depth to the venture.
As part of the acquisition, Akshay Dewan will join Spark Eighteen as vice president of product and business operations, bringing experience in product strategy and scaling operations. Meanwhile, Ashish Khurana, who previously held leadership roles including senior director of engineering at Yubi and head of engineering at Zomato, will exit the company following the completion of the deal.
The acquisition will see JAM integrated into Spark Eighteen Studio, where it will contribute to building and scaling new AI-driven products, particularly in the voice interface layer, an area gaining traction as businesses look to simplify interactions with customers and systems.
Commenting on the move, Spark Eighteen founder Aayush Narang said, “Voice is emerging as a dominant interface in how businesses interact with customers and systems. JAM brings a strong foundation in this space, and together we aim to accelerate the adoption of intelligent, scalable voice solutions globally.”
Echoing this sentiment, JAM co-founder Ashish Khurana said, “We’ve always believed voice AI will fundamentally reshape user experiences in the tech and digital space. By joining Spark Eighteen, we are set to scale capabilities, talent and deploy faster across global markets.”
With this acquisition, Spark Eighteen is doubling down on its AI-first strategy, combining product engineering, venture building and investment under a unified ecosystem. As voice continues to gain ground as the next big interface, the deal positions the company to stay ahead in a rapidly shifting digital landscape.
