Doms turns CORE 2026 into a canvas for creativity and consumer engagement

When creativity takes centre stage, every blank page becomes a standing ovation. Doms Industries transformed its presence at CORE 2026 into an interactive playground for creativity, drawing children, parents, creators and cosplay enthusiasts to its immersive stall at the Jio World Convention Centre in Mumbai on 20 and 21 June.

Across the two-day event, the stationery brand turned consumer engagement into a hands-on experience, inviting visitors to sketch, create and participate through a series of interactive activities designed to celebrate imagination and self-expression.

Among the biggest crowd-pullers was the ‘Spin the Wheel’ activity, which remained a constant favourite throughout the event. The stall also attracted a steady stream of television personalities, content creators and stationery enthusiasts, adding to the buzz and reinforcing the brand’s appeal among younger audiences and creative communities.

The creative momentum gathered pace on the second day as children transformed dedicated DOMS doodle walls into colourful displays of sketches, illustrations and personal artwork. The evolving wall became a visual showcase of the imagination and enthusiasm of young artists attending the convention.

Visitors also queued up for personalised keepsakes from a live portrait artist, whose hand-drawn illustrations added a memorable and personal touch to the overall experience.

Rather than simply showcasing products, DOMS used the platform to create an immersive environment where creativity became the main attraction. The activation reflected the company’s strategy of building stronger consumer connections through participation and experiential engagement.

Commenting on the initiative, Doms Industries chief marketing officer Saumitra Prasad said, “At Doms, we believe creativity has the power to connect, inspire, and bring people together. CORE 2026 provided us with an incredible platform to engage directly with consumers and create experiences that encourage imagination and self-expression.”

The enthusiastic response over the two days highlighted the brand’s growing resonance with families and young creators. By blending interactive games, live art, creator engagement and collaborative experiences, DOMS turned its CORE 2026 presence into more than just an exhibition stall, it became a destination where creativity was not merely displayed, but actively brought to life.