Ad Campaigns
Dive into a greener, cleaner Diwali celebration at Water Kingdom!
Mumbai: Water Kingdom, a theme water park, believes that celebrating Diwali should not come at the cost of the environment. Their latest eco-friendly Diwali campaign is not just about fun and excitement; it’s a commitment to protecting the planet and ensuring that future generations can continue to enjoy the beauty of this season. This year, the premier family-friendly destination known for its thrilling water rides and lush surroundings is inviting families to celebrate Diwali in an eco-friendly way, ensuring they experience the pure joy of the season while making a difference for our planet.
With the Air Quality Index (AQI) a matter of concern for Indian metros, Water Kingdom’s spacious park which boasts of over 2,65,000 trees that provide shade and a serene atmosphere, ensures visitors can breathe in the pure, refreshing air as they soak up the fun while supporting their larger goal of sustainability. Equipped with more than 33 attractions and with a filtration plant recycling 90,00,000 litres of water, every 90 minutes, Water Kingdom’s commitment to providing a healthy and safe environment for visitors is unwavering.
Commenting on the Diwali campaign, Vyoman Infraproject Pvt. Ltd. president business development Paresh Mishra said, “Water Kingdom is not just another water park; we’re a community dedicated to making a positive environmental impact. By embracing eco-friendliness during Diwali, we invite visitors to be part of a purposeful celebration, aligning their sentiment with our brand’s commitment to a cleaner, greener future.”
Water Kingdom is the ideal destination for a Diwali celebration that combines excitement and relaxation for families. It promises visitors an unforgettable, unique, and refreshing Diwali vacation allowing them to experience the magic of Diwali while breathing in pristine, clean, fresh air, revelling in recycled water, and being surrounded by an abundance of trees.
On 17, 18 & and 19 November 2023 Water Kingdom plans to up the mastic factor with ‘Drum Circle’ – a fun and engaging activity conducted by a professional drummer wherein guests get a chance to play the drums on the beats of the drummer and create a rhythm. There will be 3 entries per day for three days.
Other key highlights of Water Kingdom’s Eco-Friendly Diwali Campaign:
Clean, Fresh Air: Escape the hustle and bustle of Mumbai city and enjoy the serene atmosphere of Water Kingdom. Our park is nestled in a green oasis, offering you clean and refreshing air, and providing an ideal escape from the pollution that plagues our cities during the Diwali season.
Recycled Water: Water Kingdom takes the lead in water conservation. We treat and recycle water to ensure it remains crystal clear and eco-friendly, contributing to our eco-conscious ethos.
Greenery All Around: Our park is a haven of lush greenery, with an abundance of trees providing natural shade and a peaceful ambiance. Celebrate Diwali in the lap of nature.
Beating Air Pollution: We stand firm in our mission to combat air pollution by providing an alternative, clean air escape for families and friends to come together and create magical Diwali memories.
Thrilling Water Rides: Boasting of India’s largest aqua play pool – The Lagoon and longest wave pool, experience the exhilaration of water slides and attractions that are perfect for all ages. From lazy rivers to heart-pounding slides, there’s something for everyone in the family to enjoy.
Diwali Special Events: From Diwali-themed events and activities for kids and adults to rangoli competitions and Diwali dance performances, there is enough and more for one to immerse themselves in the festive spirit.
Delicious Dining: Savour a variety of delectable dishes at Water Kingdom’s on-site restaurants, with special Diwali menus that will tantalize your taste buds.
Diwali Decor: Water Kingdom is beautifully decorated with traditional Diwali lights and ornaments, creating a magical atmosphere for you and your loved ones to enjoy.
Come and have a celebration like no other, where you can make a splash, create lasting memories, and revel in the festive spirit of Diwali. Bring your family and friends to Water Kingdom and experience Diwali in a whole new way!
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
