MAM
DataWind receives Amity Leadership Award for Business Excellence
New Delhi, 16 January: DataWind Innovations which specializes in affordable internet access has been awarded with “Amity Leadership Award for Business Excellence by leveraging IT in Designing Innovative Mobile for Education” in Noida.
The award was presented by Amity School of Engineering and Technology Founder President Dr Ashok K Chauhan during the 6th International Conference on Cloud System and Big Data Engineering Confluence 2016 in Amity University Campus, Noida.
The award recognized DataWind’s revolutionary and innovative approach to bridge the digital divide for the forgotten billions with its launch offree internet access on low-cost smartphones and tablets.
Amity University had organized Confluence 2016 in association with EMC Corporation where IET (Institution of Engineering and Technology, UK), IETE (The Institution of Electronics and Telecommunication Engineers), ACM (Association for Computing Machinery, USA) and CSI (Computer Society of India, India). The academic partners of the Confluence were University of Massachusetts, USA; Memorial University, Newfoundland, Canada; Purdue University, USA; University of Cape Town, South Africa; Cloud Lab University of Melbourne, Australia.
It was stated that DataWind’s products break the affordability barrier and deliver internet access across traditional mobile networks as the company executes a vision to empower the next three billion internet users. The DataWind Pocket Surfer smartphones and tablets incorporate the most powerful technology thatallows fastest internet access on the remotest locations of India’s mobile networks.
DataWind CEO Suneet Singh Tuli said “It’s a great honor to receive the Leadership Award from one of the most renowned education institution in India today. Our Pocket surfer Smartphones are the most economical and technology advance devices which comes bundled with free internet browsing for one year on Telenor and Reliance networks.”
Tuli added that in order to help close the gap of the existing ‘digital divide’ in classroom education we have recently launched new Ubiclass Application which shows our commitment towards education on bringing the socio- economic and educational benefits of the Internet to emerging markets around the world.
MAM
Navi releases new ‘Hurrypur’ film focused on speed and simplicity
Auto breakdown turns F1-style pit stop in campaign film set to Baalti’s track
MUMBAI: When life’s in the fast lane, Navi wants even your breakdowns to be over in a blink. Navi has rolled out a new film under its ongoing ‘Hurrypur’ campaign, doubling down on its core pitch speed and simplicity in everyday transactions.
The film opens on a familiar hiccup, an autorickshaw breaking down mid-ride. But what follows is anything but ordinary. The repair unfolds like a Formula 1 pit stop swift, precise, almost cinematic. Within seconds, the tyre is replaced, the vehicle is back on the road, and even the fare negotiation wraps up in record time.
Set to US-based musical act Baalti’s track “123”, the film uses rhythm and pacing to mirror its central idea, in a world that moves fast, everything around it must keep up.
The narrative builds on Hurrypur, a fictional world where time is treated as currency and delay is almost obsolete. Through exaggerated yet relatable scenarios, the campaign reflects a broader behavioural shift consumers increasingly expect instant responses, whether from people, platforms or payments.
Navi Limited MD and CEO Rajiv Naresh said the Hurrypur universe is designed to highlight the company’s focus on delivering seamless, time-efficient experiences. Meanwhile, creative agency Sideways and director Ayappa KM leaned into humour and visual energy to push the story beyond a typical product-led narrative.
Instead of listing features, the campaign sticks to storytelling turning a routine inconvenience into a high-speed spectacle.
Because in Navi’s world, even a pit stop refuses to slow things down.
