Brands
D2C performance wear brand ENGN appoints Esha Deol as brand ambassador
Mumbai: Varanium Lifestyle’s D2C performance wear brand ENGN on Tuesday signed Esha Deol as brand ambassador. The brand has rolled out a year-long campaign #OwnYourGame featuring the actress.
The campaign is live on Instagram and Facebook. Esha, who is known for narrating a variety of characters through her filmography, will be seen in an athletic avatar donning ENGN apparel.
Esha, who is a qualified classical dancer, a leading actor, is also an avid sportsperson. In her growing up years, she played as a centre-forward and was the captain of her school football team. She then qualified for the Indian national women’s football team as well. Not only that, but Esha was also a state-level handball player and thus, sports & athletics are second nature to her.
Speaking about her association with ENGN, Esha Deol said, “For as long as I remember, sports have been an integral part of my life. My wardrobe is dominated by activewear. It was, therefore, serendipitous that ENGN and I came together. It’s a young, energetic Indian brand and I love its collections. I have been living in them whether it’s kickboxing, gym, or martial arts. Also, they are backing some amazing Indian female athletes which I am so proud about. As an artist and a former athlete, I immediately connected with #OwnYourGame. For me, it implies owning your turf – whether it’s the sport overall, the game on the field, your health or your life, at a larger level. The synergy between ENGN and me was instantaneous.”
ENGN currently represents female athletes including Indian cricketer Veda Krishnamurthy, Olympian swimmer Maana Patel, International track athlete Nithyashree Ananda, National level long jumper Shivani Soam, AIR 1, world rank 65, International Taekwondo athlete Anisha Aswal and International speedskater Anoli Shah.
ENGN CMO and COO Megha Desai said, “Performance and Purpose are the two pillars on which we built ENGN. Indian sportswomen even today, are heavily under-represented and we knew we wanted to support and back them a hundred per cent. Along with this, we also saw a huge gap in high-quality performance wear that’s also affordable. Thus, our product range is engineered by our athletes to ensure top-notch quality and made accessible for women across markets. Esha, for us, is the perfect combination of someone who comes from a sporting background herself and is a household name. She has aced every role in reel and real life. Her commitment to our collaboration is inspiring not just for our team but our athletes too.”
Brands
Devyani International names Sandeep Anand, Robinder Singh in key roles
Pizza Hut and Costa Coffee businesses see leadership refresh from April
MUMBAI: Devyani International has strengthened its senior leadership bench with a fresh set of appointments across its key brands, Pizza Hut and Costa Coffee, signalling a sharper focus on growth and brand momentum.
The company has appointed Sandeep Anand as chief marketing officer and business head for Pizza Hut. His appointment, approved by the board via a circular resolution on April 3, follows a recommendation by the Nomination and Remuneration Committee, as reported by CNBC-TV18. Anand will officially step into the role on April 6, 2026.
He takes over from Vijay Gogate, who currently serves as chief executive officer for Pizza Hut within the company’s operations. The move marks a strategic transition as the brand looks to sharpen its marketing and business playbook in a competitive quick service restaurant market.
Anand brings over two decades of experience across the food and FMCG sectors, with a strong track record in brand building and innovation. His career spans roles at major consumer-facing companies including Domino’s, Zydus Wellness, Zomato, GSK Consumer Healthcare, Reckitt and Ranbaxy, giving him a well-rounded perspective on both scale and agility.
Alongside this, Robinder Singh has been appointed business head for Costa Coffee and the company’s airport operations. He too will assume his new role on April 6, bringing more than 18 years of experience in operations, business expansion and customer experience transformation.
The twin appointments come at a time when Devyani International is doubling down on leadership depth to steer its portfolio through evolving consumer preferences and heightened competition. With fresh faces at the helm of two key verticals, the company appears set to brew up its next phase of growth with renewed energy.
