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Contract appoints Mayur Hola as ECD

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MUMBAI: Mayur Hola has joined Contract India as executive creative director, based in Delhi.

Prior to this, Mayur was with McCann on some of the most talked about and award winning campaigns like Pan Vilas’ ‘Shauq Badi Cheez Hai’ and the Nescafé – Shankar-Ehsaan-Loy work, for which his team won an integrated ABBY and the marketing campaign of the year at the CMO Asia awards.

 “Mayur is a fantastic new addition to our rapidly growing Delhi branch, and he will lead the creative charge of that office from here on. In the last few years, his work on brands like Nescafe, Dish TV, and Chevrolet, has been noticed, applauded and awarded. Plus he is a fabulous team-builder, so I am positive that with him on board, Contract, Delhi is going to be a revved up, happy place”, said Contract’s NCD Ashish Chakravarthy on the appointment.

This would be Mayur’s second stint at Contract. He started his career in advertising with McCann as a writer, where he spent close to seven years over three stints. At McCann he launched the life insurance brand PNB MetLife with its ‘Be Double Sure’ work, conceived the madness of Dish TV’s ‘Dish Sawaar Hai’ campaign and carried forward the power brand Chevy Cruze for GM in addition to the most awarded Nescafé campaign.

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Over the course of his career, Mayur has worked with TBWA where he headed the Delhi office, Grey and Contract.

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Prakash Nair reportedly quits Ogilvy after 23 years

One of the agency’s longest-serving leaders has moved on, with his next destination still unknown

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MUMBAI: After more than two decades at one address, Prakash Nair has left the building. The president and head of office, north at Ogilvy has moved on from the agency, according to highly placed industry sources. His next move remains unknown. Ogilvy did not respond to requests for comment.

Nair spent over 23 years at the agency, making him one of its longest-serving senior figures. He was elevated to lead the Gurugram office in April 2022, a role that put him at the helm of Ogilvy’s northern operations at a time of considerable churn across the advertising industry.

Before taking charge in the capital, Nair served as associate president at Ogilvy Mumbai, where he worked on some of the agency’s most prized accounts, including Mondelez, Tata Motors, and BP Castrol. Over the years, he built a reputation for driving modern, integrated, and award-winning work, the kind that wins metals at Cannes and keeps clients from straying.

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His departure was marked in style. A farewell gathering was held in Delhi, attended by senior figures from across the advertising fraternity, a signal of the regard in which Nair is held in an industry that does not always pause to say goodbye properly.

Where he goes next is the question the industry is now asking. After 23 years at one of the world’s most storied agencies, the answer, when it comes, will be worth watching.

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