MAM
Consumr.ai ropes in Jaishree Agrawal to power its AI Twins play
MUMBAI: Consumr.ai, the fast-rising consumer intelligence disruptor, has appointed Jaishree Agrawal as commercial lead – consumer insights to supercharge adoption of its flagship product, AI Twins — digital replicas of consumer behaviour that simulate decisions and fast-track brand growth.
A veteran with over 16 years in market research, Jaishree joins from NielsenIQ BASES, where she was celebrated for commercial excellence and aligning insights to real-world business wins for Indian and global brands.
At Consumr.ai, she will lead commercial strategy and client partnerships, helping brands ditch dated surveys in favour of real-time, always-on, AI-powered intelligence. The platform’s AI Twins offer marketers the ability to simulate purchase decisions, test creatives, optimise media, and validate innovations, all before going to market.
“We’re thrilled to welcome Jaishree to the Consumr.ai family,” said Consumr.ai co-founder Vivek Bhargava. “Her depth of experience and consultative approach is a perfect fit as we build a platform that serves as a real-time, always-on research engine for brands. Jaishree will be instrumental in helping marketers unlock the full potential of AI Twins across business functions.”
After debuting in the US, the platform has expanded into India, the Middle East, and Australia, with an eye on becoming the global benchmark in AI-native decision intelligence.
Jaishree’s appointment marks a bold step in Consumr.ai’s mission to marry insight with innovation and replace traditional research with tools that think (and react) as fast as the consumer.
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Digital
Anthropic eyes $900bn valuation in new funding round ahead of IPO: Reports
Claude maker may surpass OpenAI as investor interest heats up sharply
SAN FRANCISCO: Anthropic is exploring a fresh funding round that could value the company at more than $900 billion, potentially making it the world’s most valuable artificial intelligence startup, according to Bloomberg reports.
Citing sources familiar with the matter, Bloomberg News reported that the Claude maker is in early-stage discussions with investors and is entertaining offers at more than double its current valuation. No deal has been finalised yet.
The interest marks a sharp jump from February this year, when Anthropic raised $30 billion at a valuation of $380 billion. Since then, investor appetite appears to have intensified, with multiple pre-emptive offers on the table.
According to TechCrunch, the company has received proposals to raise around $50 billion at valuations ranging between $850 billion and $900 billion. A decision is expected to be taken at a board meeting in May.
If the deal goes through at the upper end of that range, Anthropic would overtake OpenAI, which was valued at $852 billion in March, to become the most valuable AI startup globally.
The potential fundraise also comes against the backdrop of a possible initial public offering, which could be launched as early as October, the Bloomberg report noted.
The company counts tech heavyweights such as Amazon and Google, part of Alphabet, among its key backers. Both firms have continued to deepen their ties with Anthropic through multi-billion-dollar, performance-linked investments.
Interestingly, earlier reports had suggested that Anthropic was cautious about raising funds at valuations of $800 billion or more. The latest developments, however, indicate that market enthusiasm for advanced AI models and infrastructure may be shifting those thresholds quickly.
As the race for AI dominance accelerates, Anthropic’s next move could set a new benchmark for startup valuations, and signal just how high investors are willing to bet on the future of artificial intelligence.
