Brands
Coca-Cola crowns Kaustuv Gupta with African strategy assignment
GURUGRAM: From Gurugram to Gauteng, and from fizz to full throttle. Kaustuv Gupta has cracked open a new chapter at The Coca-Cola Co, taking charge as senior director, strategy – Africa operations, one of the beverage giant’s most sprawling and complex theatres.
Gupta’s new remit spans 54 African countries, a portfolio where demographics are young, competition is thirsty and growth is anything but flat. Based in Johannesburg, he will shape strategy for a region that Coca-Cola views as both a proving ground and a long game.
The appointment caps an eight-year run inside Coca-Cola’s strategy engine. Gupta previously led strategy for India and south-west Asia, after steering planning for Bangladesh, Sri Lanka, Nepal, Bhutan and the Maldives. Before that, he handled strategy and insights for the India and south-west Asia business unit — the sort of internal apprenticeship that prepares executives for bigger maps and harder calls.
Before Coke, Gupta was part of Zomato’s breakout years, helping scale the business and launching Zomato Gold, the loyalty play that rewired how urban India ate out. Earlier stints include a bruising, boots-on-the-ground role as regional sales manager at Castrol India (BP group) and a brief spell in media planning at Mudra Communications — giving him a rare blend of strategy, sales and media literacy.
An alumnus of MDI Gurgaon, where he was a gold medallist in marketing, and Hindu College, Delhi University, Gupta also moonlights as a guest lecturer, teaching product management and marketing — proof that PowerPoint is not his only export.
Africa is no soft drink. It is fragmented, fast-growing and fiercely local — a continent where strategy has to travel light and execution has to sweat. Coca-Cola clearly believes Gupta has the fizz, the formula and the stamina.
From delivery bikes to bottling plants, from India to Africa, this is one career that refuses to go flat.
Brands
Ola Electric announces Champion Mahotsav with Rs 10,000 benefits
Three-day offer across scooters and motorcycles celebrates India’s T20 World Cup win
BENGALURU: Ola Electric has announced #ChampionMahotsav, a three-day nationwide celebration offering benefits worth Rs 10,000 across its vehicle portfolio, following India’s historic third ICC Men’s T20 World Cup victory.
During the limited-period celebration, customers can avail benefits worth Rs 10,000 on any Ola scooter or Roadster motorcycle, extending the festive mood among fans after the national triumph.
An Ola Electric spokesperson said the initiative builds on the strong response received during the company’s earlier Match Mahotsav campaign held during the tournament final.
“Our Match Mahotsav during the T20 World Cup Final received an incredible response from fans across the country. To celebrate India’s historic third T20 World Cup victory, we are extending the celebrations for three more days with #ChampionMahotsav, offering benefits worth Rs 10,000 on any Ola vehicle,” the spokesperson said.
Ola Electric currently offers a broad portfolio of Gen 3 S1 scooters and Roadster X motorcycles.
The premium Gen 3 S1 range includes the Ola S1 Pro+ in 5.2kWh and 4kWh configurations, and the Ola S1 Pro in 4kWh and 3kWh options, priced at Rs 1,85,338, Rs 1,65,338, Rs 1,39,999 and Rs 1,19,999 respectively.
In the mass segment, the company offers the Ola S1 X+ with a 4kWh battery, along with the Ola S1 X in 2kWh, 3kWh and 4kWh configurations, priced at Rs 1,14,999, Rs 77,999, Rs 93,999 and Rs 1,09,999 respectively.
Ola’s motorcycle line-up includes the Ola Roadster X+ in 4.5kWh and 9.1kWh configurations priced at Rs 1,04,999 and Rs 1,84,999. The Ola Roadster X is available in 2.5kWh, 3.5kWh and 4.5kWh options, priced at Rs 74,999, Rs 87,999 and Rs 94,999 respectively.
With #ChampionMahotsav, the company aims to ride the celebratory wave across the country while encouraging more consumers to switch to electric mobility.
