Ad Campaigns
Clove Dental health campaign being released on social media
MUMBAI: “Smile, it is the key that fits the lock of everybody’s heart,” says American writer-author of ‘Inspiration for Lesbian, Gay, Bisexual and Transgender Students and Their Allies’ Anthony J. D’Angelo.
People generally seek a beautiful smile, yet they take for granted the teeth that make their smile beautiful. However, as people need a backbone to stand, a smile needs strong teeth to make it more beautiful.
Dental chain Clove Dental, with more than 160 clinics across 11 states, has launched a digital advertising campaign ‘Clove Your Teeth’ that aims to create awareness about the importance of healthy teeth. The three-month campaign is being released on platforms such as Facebook, Twitter, Instagram, LinkedIn and Pinterest.
Facebook- https://www.facebook.com/clovedentalindia/
Twitter- https://twitter.com/Clove_Dental
Instagram- https://www.instagram.com/clovedentalindia/?hl=en
‘Clove Your Teeth’ depicts how loving your teeth is important at every age and stage of life – be it a young couple, a young parent with a child, a teenage girl with her middle-aged mother or a grandfather with his grandchild, sparkling smile reflects happiness and good health. The campaign encourages its audience to visit a dentist regularly because ‘Prevention is better than cure.’
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
