MAM
Clix Capital salutes Indian MSMEs determination with Jazba campaign
Mumbai: Clix Capital, one of India’s fastest-growing new-age NBFCs, has announced the launch of a new campaign ‘Har Jazbe Ke Liye’, which celebrates entrepreneurial journeys and determination of MSMEs from across the country’s length and breadth, that has been made possible by its quick and accessible business loans, school financing, loan against property and healthcare equipment finance. Recognising that passionate business owners, entrepreneurs, and professionals often need access to timely and adequate finances to support their ventures and aspirations of supporting society, Clix Capital’s new campaign demonstrates how it stands firmly with individuals carrying the indomitable spirit, with the principal thought ‘Har Jazbe Ke Liye’.
To announce the campaign, the company has launched three digital films on its owned channels i.e. LinkedIn, Twitter, and Instagram. The digital films are conceptualized and produced by House of Omnific in association with Clix Capital. Through this campaign, the company salutes the fighting spirit of entrepreneurs and small business owners who strive for excellence despite being financially underserved.
The series of three ad films showcase the unwavering commitment of a doctor, who can procure a hi-tech CT scan machine at his clinic in a small town, a principal of a school who can promote girl child education and help students with digital skilling by adding a computer lab facility, and a woman entrepreneur who can scale her feminine hygiene products business to meet rapidly growing rural demand.
India as a country is growing rapidly and is on its way, to being the third-largest economy in the world by 2027. Sectors like healthcare equipment, MSMEs, and education are the major contributors to the Indian economy and have played an integral role in employment generation. The sectors also support India’s dream of becoming a $5 trillion economy.
With this campaign, Clix Capital aims to reaffirm its commitment to empowering Indian MSMEs with its array of financial solutions leading them on their path to success. It is this indomitable spirit that forms the cornerstone of Clix Capital’s ethos. This campaign is aligned with the purpose of the company i.e. being a responsible lender that is taking strides towards developing the India of the future.
Commenting on the launch of the Jazba campaign, Clix Capital CEO Rakesh Kaul said, “We at Clix Capital are committed to the holistic development of the nation and creating a positive impact on the lives of thousands of entrepreneurs that are seeking loans to grow their businesses. With the launch of the Jazba Campaign, we aim to salute the courage of our customers who are ready to take the next step in their entrepreneurial journey. As a lender focused on meeting the financial needs of underserved MSMEs and entrepreneurs, we are constantly inspired by the resilience and passion of the people we serve. We truly believe in the India growth story and are proud to be a part of the journey of the ever-growing community of pool of homegrown businesses and enterprising ventures that building the future of the country.”
Recently, Clix Capital entered into a co-lending partnership with Karnataka Bank to extend loans to MSMEs across India. The company had reported strong results in the H1’FY23 with over Rs 5000 crore AUM and a 200 per cent surge in PAT. The company also created a new milestone of disbursing over Rs 20,000 crore of loans in total, having supported thousands of deserving MSMEs and SMEs for their growth ambitions and in creating jobs for our economy. The company is expanding its Phygital coverage rapidly, with a presence in 28 cities and covering over 50 locations across India. With a workforce of over 650 employees, Clix Capital aims to make significant strides towards its 10,000 Crs AUM journey.
Brands
Hyundai launches updated Ioniq 5 with 84 kWh battery, 690 km range
Priced at Rs 55.7 lakh, adds design, tech and safety upgrades.
MUMBAI: Charge it up, stretch it out, Hyundai’s latest electric upgrade is going the distance, quite literally. Hyundai Motor India Limited (HMIL) has introduced an updated version of its Ioniq 5, packing in a larger 84.0 kWh battery that delivers a claimed range of up to 690 km (ARAI-certified), marking a significant leap in everyday usability for its flagship electric SUV.
Built on Hyundai’s Electric Global Modular Platform (E-GMP), the refreshed IONIQ 5 aims to balance performance with practicality, reducing range anxiety while making long-distance electric travel more viable. The upgrade builds on a model that has already secured global recognition, including the World Car of the Year title.
The changes aren’t just under the skin. On the outside, the SUV gets a sharper, more futuristic look with redesigned front and rear bumpers, new skid plates, sporty alloy wheels, a revised rear spoiler and updated V-garnish lighting, all while retaining its signature Parametric Pixel design.
Inside, Hyundai has focused on making the experience more intuitive. The cabin now features a redesigned three-spoke steering wheel with illuminated pixel elements, dual 12.3-inch displays, and a reworked wireless charging pad integrated with physical controls for seat functions small tweaks that aim to improve day-to-day usability.
On the tech front, the IONIQ 5 gets Hyundai’s Connected Car Navigation Cockpit (ccNC), Controller Over-the-Air (C-OTA) updates, and now supports wireless Android Auto and Apple CarPlay. New additions such as Active Sound Design and in-car payment integration for EV charging reflect a push towards a more seamless, connected ownership experience. Remote immobilisation via Bluelink has also been introduced as an added security layer.
Safety sees incremental upgrades too, with features like Parking Collision-Avoidance Assist (Rear) and side parking distance warnings enhancing manoeuvrability in tight urban spaces.
The updated IONIQ 5 is available in four colour options Gravity Gold Matte, Midnight Black Pearl, Titan Grey and Optic White with an Obsidian Black interior theme.
Priced at Rs 55.7 lakh (ex-showroom), the new IONIQ 5 positions itself as a more rounded offering, less about futuristic promise, and more about making electric mobility fit seamlessly into everyday life.
