MAM
Centuary Mattresses marks World Sleep Day with film and mattress donation
Brand releases ‘Better Moments Begin Here’ and donates 150 mattresses.
MUMBAI: Sometimes the softest stories are the ones that speak the loudest. To mark World Sleep Day, Centuary Mattresses has released a digital campaign film titled Better Moments Begin Here while donating 150 mattresses to children and elderly residents across several institutions in Hyderabad. The initiative supports organisations including Devnar School for the Blind, Desire Society, Telangana State Model School and RK Foundation, benefiting visually impaired, special and orphaned children as well as elderly residents. The effort aims to highlight the emotional importance of comfort while improving access to quality sleep.
At the centre of the campaign is a short film that captures visually impaired children experiencing the mattresses for the first time. The film opens with lively scenes of children laughing, jumping and playing together before gradually transitioning into a calm moment as they drift off to sleep. The narrative gently reinforces the campaign’s message that comfort is often felt rather than seen.
The initiative reflects the company’s broader belief that good sleep is essential not only for physical health but also for emotional wellbeing, particularly for children.
Centuary Mattresses, executive director Uttam Malani said the campaign was inspired by the company’s interactions with students during the initiative. “World Sleep Day presented a meaningful opportunity for us to create moments of comfort and joy for special children. Our interaction with students reminded us that genuine comfort and happiness are not always visible but deeply felt,” he said.
Founded more than 35 years ago and headquartered in Hyderabad, Centuary Mattresses has grown into one of India’s established mattress brands. Often referred to as India’s Sleep Specialist, the company manufactures a wide range of products including spring, foam, coir, memory foam and orthopaedic mattresses.
The brand operates across 18 states through a distribution network of more than 4500 dealers and over 450 exclusive brand stores. Its manufacturing facilities are located in Hyderabad and Bhubaneswar.
Centuary has also introduced several sleep technology innovations over the years, including copper gel mattresses, micro spring systems and Centuary Protect, an antimicrobial technology recommended by the National Health Academy.
With the Better Moments Begin Here campaign, the company has used World Sleep Day not just to promote better sleep but also to underline a simple idea: comfort can create moments that matter, especially for those who need it most.
MAM
Filmcity Media CFO Mohit Jain quits; CEO Kirti Vishnu Tiwari takes charge of finance
Board appoints Prabhat Modi as additional director and approves Rs 1.9 crore preferential share issue
MUMBAI: Filmcity Media has reshuffled its top deck. Chief financial officer Mohit Jain has stepped down, prompting the board to hand the finance reins to chief executive Kirti Vishnu Tiwari even as the company lines up fresh capital and new boardroom muscle.
In a regulatory filing to the BSE, Filmcity Media said Jain resigned from the roles of director and chief financial officer with effect from March 11, 2026, to pursue another career opportunity. He ceased to be a key managerial personnel of the company at the close of business on that date.
The board swiftly moved to plug the gap, appointing Kirti Vishnu Tiwari as chief financial officer from March 12, 2026. Tiwari, who already serves as executive director and chief executive, will now hold the combined role of executive director, CEO and CFO, taking charge of the company’s finance function while continuing to lead operations.
The leadership changes were approved by the board following recommendations from the nomination and remuneration committee, with the audit committee also backing Tiwari’s appointment as CFO to ensure governance oversight. Under the arrangement, Tiwari will continue as a key managerial personnel under Section 203 of the Companies Act, 2013.
Filmcity Media also expanded its board, appointing Prabhat Modi as additional director with effect from March 13, 2026, for a term of five years. The appointment, categorised as a non-executive non-independent directorship, will require shareholder approval at the next general meeting.
Modi brings capital market experience to the role. He holds a B.Sc in accounting and finance from the University of Essex in the United Kingdom and a PGDM from the National Institute of Securities Market. His professional experience includes stints at SBI Mutual Fund, BSE India and Morningstar India, where he worked on market research, financial analysis and capital market operations.
Tiwari, meanwhile, brings experience spanning finance, marketing and hospitality. A graduate of Lucknow University, she has previously worked with Hotel Holiday Inn, Hotel Leela Kempenski and Hotel Sea Rock, along with roles at Pawan Hans Helicopter and CBRE South Asia.
Separately, the board also approved a preferential issue of equity shares to members of the promoter and promoter group as well as non-promoter investors. The proposed fundraising, subject to regulatory approvals, is expected to raise up to Rs 1.9 crore.
The company said both appointees meet all regulatory requirements under SEBI regulations and the Companies Act and are not barred by any regulatory authority from holding their positions.
With a new board face, a CEO doubling as CFO and fresh capital on the table, Filmcity Media appears to be tightening its leadership and balance sheet in one swift move.
