MAM
Bright Advertising bags Western Railways’ 300 hoardings contract
MUMBAI: Outdoor major Bright Advertising has bagged more than 80 per cent of the new Western Railways tender, comprising 300 hoardings in Mumbai.
Bright Advertising’s Yogesh Lakhani confirmed the development to Indiantelevision.com, citing that the three-year contract will commence from 1 November 2005.
The agency has bagged the railways hoardings sites of Bandra railway over bridge (ROB), Borivali (circulating area), Borivali (entire group), Malad, Kandivali, Kandivali circulating area, Matunga Road to Bandra and Dahisar to Bhayander.
Kapole Advertising, on the other hand, has bagged the contract of the Western Railways hoardings in the areas of Khar, Vile Parle, Jogeshwari, Santacruz and Goregaon.
Western Railways official Sharat Chandrain, however, neither confirmed nor denied on the awarding of the tender. He, however, said that Bright Advertising had been the highest bidder.
Details of the monies involved could not be extracted from either Bright Advertising or the Western Railway department at the time of filing this report.
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.
