Brands
Brands tip their hats to the Mahatma on Gandhi Jayanti
Mumbai: Brands have been paying a symbolic tribute to the father of the nation to mark the occasion of Gandhi Jayanti, with the symbols that the Mahatma is identified with the world over viz his spectacles, his ‘Charkha,’ the famous Dandi March and, of course, most significantly- the learnings from Bapu’s life.
Mother Dairy
The milk & milk products major and a wholly-owned subsidiary of the National Dairy Development Board (NDDB) has rolled out a digital film on the occasion of Gandhi Jayanti 2021, urging consumers to reduce the use of plastic whenever and wherever possible from their daily lives. The digital film titled #Swachhtagrah- presumably inspired by Gandhiji’s ‘Satyagraha’- stresses on the fact that how unknowingly we have imbibed the use of plastic in everyday activities.
The film featuring actor Tisca Chopra subtly puts forward one such action point for its viewers – switch to products that avoid the use of plastic in its packaging with Mother Dairy’s Token Milk vending system, which offers an environmentally friendly, plastic packaging free milk on a wide scale.
The digital film urging consumers to join the #Swachhtagrah movement has been rolled out across all social media handles of Mother Dairy including Facebook, Instagram, and YouTube.
Taneira
The women’s ethnic wear brand from the house of Tata launched an exclusive Khadi collection on the occasion of Gandhi Jayanti to commemorate the father of the nation. Revered as a symbol of our nation’s heritage and pride, Khadi is known to be one of the earliest forms of fabrics woven in the ancient age which went on to become the symbol of independence in the Swadeshi movement. This limited-edition collection is a unique amalgam of various indigenous crafts integrating together from different parts of the country to present the essence of the best of India under one roof, said the brand.
Many brands remembered Mahatma Gandhi via creative moment marketing posts on their social media handles paying odes to the leader’s teachings and words of wisdom.
Cadbury Dairy Milk
The confectionary brand saluted the powerful messages advocated by the Mahatma through peaceful means with a testimonial saying: Remembering the one whose life was truly his message- ‘The one who showed us we can gain everything by sweetness- truth, freedom, non-violence, equality, self-sufficiency.’
Remembering the one whose life was truly his message. #HappyGandhiJayanti #GandhiJayanti #MahatmaGandhi #Gandhi #CadburyDairyMilk #KuchAchhaHoJaayeKuchMeethaHoJaaye pic.twitter.com/5IIP0bSsKw
— Cadbury Dairy Milk (@DairyMilkIn) October 2, 2021
McDonald’s
The fast-food company drew a symbolic ‘Charkha’ with its menu in its creative: ‘This year on #GandhiJayanti, we’re revisiting history! (order history included ) What about you?’
This year on #GandhiJayanti, we’re revisiting history! (order history included)
What about you? pic.twitter.com/aVdYGpm1UY— McDonald’s India (@mcdonaldsindia) October 2, 2021
Dunzo
The delivery app took on the social media trend of attributing false quotes to great people of yore by sticking a random quote to their pic with a tongue-in-cheek tribute to the Mahatma: ‘Wisdom Na Milegi Dobara.’
Fevicol
The glue brand known for its witty marketing was on-point, as always with the heartwarming message: ‘Some teachings will stick around forever.’
Some teachings will stick around forever#GandhiJayanti #FevicolKaJod #MazbootJod pic.twitter.com/Zdb0J6JUYY
— Fevicol (@StuckByFevicol) October 2, 2021
Brands
YES Bank hands the keys to SBI veteran Vinay Tonse as it bets on a new era
Former SBI managing director appointed as YES Bank’s new MD and CEO
MUMBAI: YES Bank is done rebuilding. Now it wants to grow. The private sector lender has appointed Vinay Muralidhar Tonse as managing director and chief executive officer-designate, with RBI approval secured and a start date of April 6, 2026 confirmed. The three-year term signals the bank’s intent to shift gears from crisis recovery to full-throttle expansion.
Tonse, 60, is no stranger to scale. Most recently managing director at State Bank of India, he oversaw a retail book of roughly $800bn in deposits and advances, one of the largest in the country. Before that, he ran SBI Mutual Fund from August 2020 to December 2022, a stint that saw assets under management surge from Rs 4.32 lakh crore to Rs 7.32 lakh crore across market cycles. Add stints in Singapore and four years leading SBI’s overseas operations in Osaka, and the incoming chief arrives with a genuinely global CV.
His academic grounding is equally solid: a commerce degree from St Joseph’s College of Commerce, Bengaluru, and a master’s in commerce from Bangalore University.
The appointment follows an extensive search and evaluation process by the bank’s Nomination and Remuneration Committee. NRC chairperson Nandita Gurjar said the committee unanimously backed Tonse, citing his leadership track record, governance credentials and ability to drive the bank’s next phase of transformation.
Non-executive chairman Rama Subramaniam Gandhi was unequivocal. “I am certain that Vinay Tonse, with his vast experience as a senior banker, will propel YES Bank to its next phase of growth,” Gandhi said, adding that the bank remains focused on strengthening its retail and corporate banking franchises and expanding its branch network.
Rajeev Kannan, non-executive director and senior executive at Sumitomo Mitsui Banking Corporation, the bank’s largest shareholder, said Tonse’s experience across retail, corporate banking, global markets and asset management positioned him well to lead the lender. SMBC said it looks forward to working with Tonse and the board as YES Bank pursues its ambition of becoming a top-tier private sector lender anchored in strong governance and sustainable growth.
Tonse succeeds Prashant Kumar, who took the helm in March 2020 when YES Bank was in freefall following a severe financial crisis, and spent six years painstakingly stabilising the institution, rebuilding governance and restoring operational scale. Gandhi was generous: “The bank remains indebted to Prashant Kumar, who is responsible for much of what a strong financial powerhouse YES Bank is today.”
Tonse, for his part, struck a purposeful note. “Together with the board and my colleagues, I remain deeply committed to creating long-term value for all our stakeholders,” he said, pledging to build on Kumar’s foundation guided by his personal motto: Make A Difference.
Beyond the balance sheet, Tonse played cricket at college and club level and represented Karnataka in archery at the national championships — sports he credits with teaching him teamwork, situational leadership, discipline and focus. In quieter moments, he reaches for retro Kannada music, classic Hindi songs, and the crooning of Engelbert Humperdinck, Mukesh and Kishore Kumar.
YES Bank has its steady-handed rebuilder in Kumar to thank for survival. Now it has a scale-obsessed growth banker at the wheel. The next chapter starts April 6.
