MAM
Brand Street sets up fourth branch in Chennai
MUMBAI: Brand Street India , an integrated marketing agency, continues geographic expansion with the opening of it’s branch in Chennai. This will be the brand’s fourth office in India and second office in southern India after Delhi, Mumbai and Bangalore. The Chennai branch will be headed by Sreeram Bhaskar, who will be responsible for spearheading growth of the company in the south and managing client expectations.
The Chennai division will provide end-to-end experiential marketing to its clientele with the help of Sreeram’s nine years’ experience in sales &marketing. Sreeram has worked with some of the leading brands like IBM, McAfee & Reliance prior to joining Brand Street India’s Chennai office. His leadership qualities and his zeal for innovation will help scale the branch to new heights. Apart from exploring new horizons in experiential marketing the branch will also provide add on’s to their existing list of clients. Sreeram is originally from Bangalore and will be travelling to Chennai frequently to oversee the business and operations.
Brand Street India’s business head (south) Rajinikanth will assist Sreeram in expanding his operations and efforts in the client base and managing campaigns. Rajnikanth also comes with over 15 years of experience and with prior leadership experience organizations like Hungama.com; JWT and Dentsu Aegis Network in the field of experiential marketing.
Bhaskar said, “We are on the way to bolsterinng our presence in southern India which will help us reach new heights in the experiential marketing segment. ”
Rajinikanth said, “Sreeram’s experience of working with industry bigwigs has lent him a certain roundness which is similar to the ethos we at BSI believe in.” Brand Street India national head Surendra Singh says “We look forward to scaling greater heights on this journey together.”
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
