MAM
Bodycraft expands footprint with new outlet in Gurugram
Mumbai: Bodycraft, a beauty and wellness chain, has opened its second flagship store in Gurugram’s Sector 49. Spanning an impressive 4,656 sq. ft., the new store combines a luxurious salon with an advanced derma-cosmetology clinic, offering a premium experience to its clients.
The store was inaugurated by renowned skincare educator and TEDx speaker, Chetali Chadha, alongside Dr. Mikki Singh, founder and medical director of Bodycraft Clinics. This marks the brand’s 23rd location in India, strengthening its position as a pioneer in the beauty and wellness industry for over 27 years.
Founded in 1997 by visionary entrepreneur Mrs. Manjul Gupta, Bodycraft has steadily expanded across the country. The Sector 49 store underscores the brand’s ongoing commitment to innovation, solidifying its position as a leading beauty and wellness chain. With plans to open more stores in the coming years, Bodycraft remains dedicated to meeting the evolving needs of its clientele.
Bodycraft Salons founder and director Manjul Gupta, expressed excitement about reaching a fresh audience in Gurugram: “This part of Gurugram has a thriving corporate crowd that places great importance on personal grooming and wellness. We anticipate this segment will form a significant portion of our clientele. With the wedding season in full swing, our bridal services are expected to be in high demand over the coming months. Our team of globally certified experts is ready to help clients look and feel their best.”
The wellness chain offers premium clinic services that cater to some of the most in-demand new-age treatments in the industry, including Hydra Facials, IV Wellness Therapy, Hair Regrowth Treatments, Laser Hair Reduction, Slimming & Body Contouring (CoolSculpting, Lipo Laser, and Onda Cool), as well as Injectables (dermal fillers, wrinkle relaxers) and Skin Boosters (Volite and Profhilo).
Bodycraft Clinics, co-founder and Medical director Dr. Mikki Singh highlighted the relevance of their offerings in the Gurugram market, said, “Gurugram residents prioritize their health and wellness, and they are exceptionally knowledgeable about clinical treatments. Our comprehensive portfolio caters to their diverse needs, from skin to body care. With the region experiencing harsh winters—both in terms of temperature and pollution levels—we expect a surge in demand for Hydra Facials and Skin Booster treatments, which address these seasonal challenges using internationally approved techniques to restore and enhance skin texture and glow.”
Bodycraft CEO Sahil Gupta shared his enthusiasm for appealing to a diverse audience, said, “This year has been phenomenal for store launches, and it’s heartening to see our loyal client base grow with every opening. The new flagship store welcomes people of all ages—teenagers love our nail services, while clients in their 60s enjoy our medi-facials. Our first Gurugram outlet at DLF Phase 1 has seen great traction, and we’re confident this flagship store will continue to delight our patrons.”
With a legacy of over 27 years, Bodycraft continues to deliver personalized beauty and wellness experiences, catering to every individual’s needs with excellence and expertise.
MAM
Lego brings Messi, Ronaldo, Mbappé, Vinicius together
Campaign clocks 314 million views ahead of FIFA World Cup 2026 buzz.
MUMBAI: Four legends, one frame and not a single tackle in sight. Lego has pulled off a crossover few thought possible, uniting Lionel Messi, Cristiano Ronaldo, Kylian Mbappé and Vinícius Júnior in a single campaign ahead of the FIFA World Cup 2026 only this time, they’re building dreams brick by brick.
Titled “Everyone wants a piece”, the campaign features the quartet assembling a Lego version of the World Cup trophy, before placing miniature versions of themselves atop it, a playful nod to football’s ultimate prize. Shared widely across social media, the ad carries a pointed disclaimer: it is not AI-generated, a subtle but telling signal in an era where even reality is often questioned.
The numbers tell their own story. The campaign has already crossed 314 million views on Instagram across the players’ accounts, with fans hailing it as a rare, almost nostalgic moment particularly for the reunion of Messi and Ronaldo, whose last shared campaign ahead of the 2022 World Cup became one of the platform’s most-liked posts.
Beyond the film, Lego is extending the play with exclusive, player-themed sets tied to each of the four stars, part of a broader football-led programme designed to ride the global momentum building towards 2026. The idea, as echoed by the players themselves, leans into the parallels between football and play experimentation, creativity, failure, and triumph.
Messi described the sets as a way to bring on-pitch moments into an imaginative, hands-on world, while Ronaldo called the transformation into a Lego figure a rare honour, blending sport with storytelling. Vinícius, meanwhile, struck a more personal note, recalling childhood moments of building with Lego and framing creativity as a universal language that transcends borders.
The timing is no accident. With the 2026 World Cup set to run from June 11 to July 19 across the United States, Canada and Mexico, and featuring an expanded 48-team format, global anticipation is already building. Argentina, led by Messi, will enter as defending champions, adding another layer of intrigue.
For Lego, the campaign does more than celebrate football, it taps into its mythology. Because when icons become figurines and rivalries turn into play, the beautiful game finds a new kind of pitch. one built, quite literally, by hand.
