MAM
Blaupunkt now offers the suite of Audio Products on its official website
New Delhi, March 2020: After gaining a huge success in India, Blaupunkt, renowned German Tech Brand,known for its innovation and advanced technology now offers the suite of personal and audio products on its official website in India.The company is offering special discounts on their products to drive consumers to its official websiteand to offer the Indian consumers with all major payment options available.
The strategic move to offer brand’s products on its own website will enable shoppers to select their favorite audio products directly from Blaupunkt’s official website https://blaupunktaudio.in/ available at competitive prices. Though the company will now sell its products online, they will also be available on third party ecommerce websites to reach a wider audience.
Blaupunkt, a global leader in the audio technology for over 95 years entered in India with its diverse audio product line in year 2017. Typical in German Style they combine durability and advance sound tech into their entire audio product line launched in India. They have a range of truly wireless earphones, wireless headphones, neckbands. Top sellers in India are their Soundbars range in both wired and wireless category. The entire Blaupunkt audio product line in India incorporates best of features, style and technology. Blaupunkt products deliver rich audio experience to all Indian music lovers.
Speaking about the benefits for consumers, SukheshMadaan CEO, Blaupunkt Audio said, “We see that most of our target audience demands the best products to be available in a wide range of options. We want to give extra confidence to end consumers and maximum information about the products through our portal.
He further added, there is lot of limitations when you sell through third party portals and selling directly through our website will build up loyalty for our consumers since we will be running a lot of loyalty program offers. We will also be giving away exclusive voucher gifting to our customers.
Brands
Uniqlo India signs Jasprit Bumrah as brand endorser
Cricketing star fronts new LifeWear campaign highlighting comfort and simplicity.
MUMBAI: Jasprit Bumrah just bowled a perfect yorker into fashion because when the fastest bowler in the world picks Uniqlo, even off-field style gets a pace attack. Uniqlo India has roped in Indian cricket icon Jasprit Bumrah as its brand endorser, kicking off the partnership with a fresh campaign that brings the brand’s LifeWear philosophy to life, clothing engineered for simplicity, quality and effortless comfort in daily routines.
The 30-second film shows Bumrah in relaxed, everyday moments away from the crease highlighting how the AIRism Oversized T-shirt slips seamlessly into his off-field life. The narrative quietly mirrors his journey as a fast bowler, built on consistency, instinct and the kind of fit that feels right from the first wear and only gets better with time.
Jasprit Bumrah said, “In my day-to-day life, I prefer clothing that feels comfortable and effortless, especially when I’m spending time off the field. That’s why I’m happy to be partnering with Uniqlo, the brand’s approach to everyday clothing feels like a natural extension to my personal style.”
Uniqlo India marketing director Nidhi Rastogi added, “We are proud to partner with cricket world champion Jasprit Bumrah and welcome him to the Uniqlo family. His focus on excellence, authenticity and quiet confidence reflects the essence of Uniqlo’s LifeWear philosophy.”
The campaign is now live across digital channels, social media, in-store displays and outdoor platforms, with the film and imagery rolling out alongside the announcement.
In a world where pace often means rushing, Bumrah and Uniqlo are reminding everyone that the best things in life and on the body come from calm, consistent comfort that simply shows up every day and gets the job done.
