MAM
Bheem, Doraemon favourite character among kids: Ormax
MUMBAI: Bheem is the favourite television character among kids followed by Doraemon, according to the sixth edition of Ormax Media‘s kids‘ favourite character ranking study Small Wonders.
The study also tracks the favourites of kids across nine other parameters.
Bollywood stars Salman Khan and Katrina Kaif have emerged as favourite film stars while Master Blaster Sachin Tendulkar is their favourite cricketer.
Sania Mirza, who last week won the mixed doubles title at French Open with Mahesh Bhupathi, is the favourite non-cricket sportsperson. Anandi of the Balika Vadhu fame has emerged as the favourite Hindi GEC character.
The other three parameters measured by Small Wonders among kids are their Favourite Sports, Favourite Play Items & Favourite Places to Eat Outside.
The study was conducted among 6-14-year-old kids, SEC ABC, in eight cities – Mumbai, Delhi, Kolkata, Ahmedabad, Hyderabad, Lucknow, Jalandhar and Chennai. The study report gives details on all parameters across age, gender and markets.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.









