Behrouz Biryani spices up Ramzan 2026 Iftar menu

MUMBAI: When the sun sets and the call to break fast echoes, Behrouz Biryani is ready to turn Iftar into a royal affair – one slow-cooked spoonful at a time. As Ramzan 2026 begins, the brand is refreshing its much-loved offerings with limited-time Iftar boxes, timeless favourites and a multi-format campaign that keeps tradition simmering while honouring the month’s spirit of patience and togetherness.

Leading the lineup are two grand Iftar boxes. The Badshahi Iftari Sandooq serves a lavish 7-course feast for 3–4 people: Royal Dates, choice of Royal Biryani, Royal Gosht Haleem with Kulcha, Zareen Murgh Shorba, Murgh Patti Samosa, Murgh Koobideh Kebabs, Phirni, Sheer Khurma, Gulrosh Soda Sharbat and a Luxe Choco Indulgence gift box. For smaller gatherings of 1–2, the Nawabi Iftari Khazana offers a refined 5-course spread with Royal Dates, Royal Biryani, Gosht Haleem with Kulcha, Phirni and Gulrosh Soda Sharbat. Customers can pick their preferred biryani variant in both.

Beyond the boxes, the a-la-carte Ramzan menu brings back crowd-pleasers, Gosht Haleem, Murgh Haleem, Zareen Murgh Shorba, Sheer Khurma, Murgh Patti Samosa, Phirni, Gulrosh Soda Sharbat, Royal Dates and a seasonal Rose Falooda. The Luxe Choco Indulgence box doubles as a festive gifting option.

The storytelling ramps up with two hero films. One, narrated by Vijay Raaz, dives into Behrouz’s royal roots, dum pukht technique, long-grain basmati and its signature 23-shahi-masala blend. The other spotlights the slow, patient craft behind Behrouz Haleem, framing it as the comforting reward after a day of fasting. A Mushaira series in collaboration with Tape A Tale, plus influencer-led stories of families sharing Iftar across India, keeps the cultural conversation flowing.

Rebel Foods chief marketing officer Nishant Kedia captured the ethos: “Ramzan is a deeply significant period for our consumers, rooted in patience, gratitude, and togetherness. At Behrouz, we approach the month with great respect for these traditions. Our Ramzan menu from slow-cooked haleem to thoughtfully curated Iftar boxes is crafted to remain consistent, comforting, and deeply satisfying, strengthening the trust our consumers place in us.”

In a month where food becomes more than fuel, Behrouz isn’t just serving biryani, it’s dishing out memories, one fragrant layer at a time. Whether you’re breaking fast solo or with a full table, these offerings promise to make the evening feel a little more regal.