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BC Web Wise appoints Chagas Ferdinando as the Senior Creative Director

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MUMBAI: A leading independent digital marketing agency BC Web Wise appoints Chagas Ferdinando as senior creative director. Chagas will be responsible for planning and overseeing the creative brand campaigns for BC Web Wise. 

He has been part of the digital advertising industry since 2003. Chagas began his career at BC Web Wise before moving to Law & Kenneth, Techshastra and then to Saatchi & Saatchi part of the Publicis Group. He has worked with brands across FMCG, telecom, insurance, fashion, reality, and entertainment verticals – BigBazaar, Idea Cellular, IDBI Federal Life Insurance, Steve Madden, Tata Value Homes, NEWish, to name a few.

Talking about the new appointment BC Web Wise founder and MD Chaya Bhardawaj said,  “Chagas Ferdinando has to lead our creative team as creative director before he ventured off on his own a few years back and then did a few stints in network agencies.  He has always been a part of our family, no matter where he was, we share a very closely-knit family connection with members like him, right from what he did for the brands we serviced, to fathering his twins. He has always been a designer who thinks out of the box, with a keen eye on branding and consumer connects, coupled with what’s trending on digital. He has always had really cool ideas that break the clutter in the market. He won a lot of metals for us in his earlier stint with us and we are all excitedly looking forward to more of such delightful work from him.”

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Commenting on the new appointment, BC Web Wise chief creative officer Dinesh Swamy said, “The creative act is a responsibility, where the end-user gets to not only witness but experience ideas. It has become challenging to combine emotions and Call To Actions for a better impact. Appointing Chagas as the senior creative director will add a new dimension to our creative process and solve our challenges with his new-age design knowledge of storytelling. I have worked with him earlier and am excited for him to be part of the team and create magical work”

Speaking about his new appointment BC Web Wise senior creative director Chagas Ferdinando said, “I am super excited to be back in this fishpond after a decade to work with Chaaya and team. 2020 is a momentous year and brands will need to work harder than ever to provide value across platforms to become a part of their target audience consideration and stay there." 

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MAM

How to Buy Family Medical Insurance Online in India: A Step-By-Step Guide

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Buying family medical insurance online in India has become a common option for individuals who want to secure health coverage for multiple family members under a single policy. However, many buyers are unsure about the exact steps involved in selecting and purchasing the right plan online.

In this guide, you will know the step-by-step process of buying family medical insurance online in India, along with the key factors to review before purchasing a suitable policy.

Step 1: Assess Your Family’s Healthcare Needs

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Before buying online health insurance, check the healthcare needs of all family members. Check age, existing illnesses, regular medicines, and the likely need for hospital care later. This helps in selecting a suitable sum insured, policy type, and level of cover. It also reduces the chance of buying a plan that appears suitable but does not meet actual medical needs.

Step 2: Visit the Insurance Company’s Official Website

After understanding the family’s needs, visit the insurer’s official website and read the plan details carefully. Use the official platform to review eligibility, policy wording, waiting periods, cover details, exclusions, and renewal terms.

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This step gives a clearer understanding of how the policy works before payment is made. It also helps avoid confusion caused by incomplete summaries on other pages.

Step 3: Compare Available Family Health Insurance Plans

A family medical insurance policy should be compared on factors beyond the premium. Review the sum insured, hospital network, room rent limits, pre- and post-hospitalisation cover, daycare treatment coverage, and waiting periods. It is also important to check treatment sub-limits and specific policy conditions.

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Careful comparison helps determine whether a plan provides balanced coverage and whether its terms are suitable for the healthcare needs of the entire family.

Step 4: Choose the Right Policy and Start the Online Purchase

Once the options have been compared, select the policy that best fits the family’s medical needs and budget. Before starting the application, review the covered members, policy term, benefits, and main conditions again. This is an important stage because errors here can lead to the wrong cover amount, an unsuitable variant, or missing details that create problems during policy use.

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Step 5: Calculate the Premium Using an Online Calculator

Use the online premium calculator before making the final choice. Enter the correct details, including age, city, number of insured members, and selected cover amount. The result helps in understanding the expected premium and whether the policy fits the annual budget. This step is useful because it allows cost and coverage to be reviewed together, instead of choosing a plan only because the premium looks lower.

Step 6: Fill in Personal and Medical Details

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When filling in the proposal form, provide accurate details for each insured member. This includes name, date of birth, contact details, medical history, ongoing treatment, and previous insurance information if required.

Every answer should be complete and truthful. Incorrect or missing details can create difficulty later. Before you submit the form, read every section again and correct any mistakes.

Step 7: Make Payment Through the Secure Payment Gateway

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After checking the form, go to the payment page and complete the transaction through the secure payment gateway. Review the premium, policy term, and entered details once more before confirming payment.

After the transaction is completed, save the receipt, reference number, or confirmation message carefully. Keeping this record is useful if you need to track the purchase or follow up on policy issuance later.

Step 8: Download and Keep Your Policy Document Safely

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Once the policy is issued, download the policy document, schedule, and any related papers without delay. Read them carefully to confirm member names, policy period, sum insured, and major terms. Save a digital copy in a secure folder and keep a printed copy if needed. Proper record keeping makes future renewals, document checks, and policy servicing easier and more organised when information is required quickly.

Conclusion

Buying health cover online becomes easier when you handle each step with attention. From checking your family’s needs to reading the final document, every stage helps you make an informed choice. A careful approach can reduce mistakes, improve your understanding of policy terms, and help you choose coverage that matches your household’s medical needs, financial capacity, and long-term healthcare planning in a reliable way for your family over the long term.

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