MAM
BBC Worldwide makes US Library Sales appointment
LONDON: Focussing on increasing its share of the global stock footage market, BBC Library Sales has appointed Jan Ross to manage its activity in the US. Her designation is BBC Worldwide America’s senior vice president, Library Sales.
Reporting to BBC Library Sales managing director Simon Gibbs and based in Los Angeles, Ross will manage the overall strategy in the US for the company’s motion imagery licensing business.
Gibbs was quoted in an official release saying, “Ross’ track record in the industry will be invaluable in driving forward our ambitious business plans. She has become a member of the team at a time when our business is going from strength to strength on both sides of the Atlantic and I am looking forward to her further increasing our profile in the US market.”
With more than 20 years’ senior management experience in stock footage marketing, film production and the commercial film licensing business, Ross was a founder of the Energy Film Library. She led the company’s global expansion, conversion of its digital assets to digital media, and the development of its Internet strategies, prior to selling Energy assets to Getty Images in 1997.
Following this acquisition, she served as the chief executive officer of Getty’s film division and as a member of the senior management team of gettyone, the creative channel of the company.
After leaving Getty in 2000, Ross has served as an executive of Blacklight Films, which recently produced the broadcast series, America! BBC Library Sales operates from offices in London and regional offices in New York, Los Angeles, Toronto, Sydney and Tokyo.
MAM
VML India lands two finalist spots at Cairns Hatchlings 2026
The Mumbai agency is back in Australia with two teams, a UN brief and 24 hours to impress
MUMBAI: VML India is heading to Australia again. The Mumbai-based creative agency has secured two finalist spots at the Cairns Hatchlings 2026 competition, one in the Audio category and one in Design, making it the only Indian agency to have reached the finals in both editions of the contest since its launch in 2025.
Four people will make the trip. Senior copywriter Shilpi Dey and senior art director Raj Thakkar will compete in Audio. Art directors Shabbir and Shruti Negi will go head-to-head with the world’s best in Design. The finals take place at the Cairns Convention Centre from 13th May, culminating in an awards ceremony on 15th May.
The work that got them there is worth examining. For the Audio category, Dey and Thakkar tackled a brief for LIVE LIKE MMAD with a campaign called Inner Voice, Interrupted. Using spatial audio techniques, the campaign recreates the overwhelming self-doubt that descends after a long workday, physically panning negative thoughts left and right before cutting the noise entirely to reveal a confident inner voice. Strategically targeted at commuters via Spotify during evening rush hours, the campaign reframes the hours after work as an opportunity for personal growth and charitable action.
For the Design category, Shabbir and Negi worked on a brief for Canteen’s Bandanna Day, a campaign highlighting how cancer pushes teenagers out of their own defining moments. Using a pixelated design language to create stark contrast between a blurred world of isolation and a focused world of connection, the campaign, titled The Flipside of Cancer, shows teenagers fading into the background of birthdays, skateparks and school proms. As a Canteen bandanna appears, the blur flips and the teenager snaps back into sharp focus.
Kalpesh Patankar, group chief creative officer of VML India, made no attempt to disguise his satisfaction. “We are immensely proud to see our teams consistently excel on the Cairns Hatchlings platform since its inception,” he said. “They have masterfully tackled challenging briefs across diverse categories, demonstrating both layered storytelling and a unique creative approach. This exceptional teamwork is truly inspiring.”
Dey and Thakkar, returning to the finals after last year’s run, were candid about the demands of the audio medium. “It’s one of the most demanding mediums, where we only have a few seconds to capture a listener’s world with sound alone, so absolute clarity is essential,” they said. “The true measure of creative work is its ability to create positive change, and our audio submission was made to help those who need it most while encouraging people to silence the inner voices that hold them back.”
Shabbir and Negi, competing in Design for the first time, described the experience as “a completely different beast.” “We see it as an opportunity to showcase our expertise, raise the bar, and challenge ourselves in new ways, while also learning from creative minds from across the globe,” they said.
In Australia, the four finalists will face a live 24-hour brief from the United Nations before presenting in a live pitch session. Twenty-four hours, one brief, one shot. VML India has been here before. It knows exactly what is at stake.
