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BBC Worldwide beefs up cookware and Lifestyle licensing offer
MUMBAI: BBC Worldwide is upping its cookware and lifestyle offer with plans to launch licensing programmes for in-house properties and through agency deals.
Kirstie Allsopp, BBC GoodFood and Gardener’s World join MasterChef as key brands in BBC Worldwide’s licensing portfolio.
BBC Worldwide senior licensing manager Cassie Allen said, “The cookware and lifestyle markets are substantial areas of growth for us. We have premium brands which have already performed strongly on launch and we’re looking forward now to taking these properties trade-wide and in to more categories.”
Kirstie Allsop launched her debut range of homewares and gifts in Marks & Spencer last year. The M&S range continues into 2012 and BBC Worldwide will be taking the brand trade-wide with new lines including stationery, home fragrance, outdoor products, ceramics and craft sets from September.
The BBC’s commercial arm also launched Gardener’s World product for the first time in Boots in Autumn/Winter 2011. The range includes pruning sets, a barometer, nesting boxes, clocks and gardens tools. Additional products to launch this year include watering cans, a thermos flask and a garden kneeler. Gardener’s World is looking for other opportunities to go trade-wide from Spring/Summer 2013.
BBC GoodFood already has mass awareness across the UK with over three million viewers on the channel; the magazine has a monthly circulation of 300,000 monthly and 3.7 million website users. The GoodFood Show further attracts over 100,000 visitors annually.
BBC Worldwide’s licensing team has been developing the style guide and a phasing plan for GoodFood with ambitions to launch the first range of cookware in early 2013. The team has their sights on signing up new partners on a range of products which include cookware, bakeware, ceramic oven tableware and textiles including aprons, tea towels and oven gloves.
MasterChef and Junior MasterChef product across 40 SKUs launched in John Lewis in 2011 and fast became one of their top 10 cookware licenses. The range will be extending out to a number of independent stores and cookware specialists this year.
Buying family medical insurance online in India has become a common option for individuals who want to secure health coverage for multiple family members under a single policy. However, many buyers are unsure about the exact steps involved in selecting and purchasing the right plan online.
In this guide, you will know the step-by-step process of buying family medical insurance online in India, along with the key factors to review before purchasing a suitable policy.
Step 1: Assess Your Family’s Healthcare Needs
Before buying online health insurance, check the healthcare needs of all family members. Check age, existing illnesses, regular medicines, and the likely need for hospital care later. This helps in selecting a suitable sum insured, policy type, and level of cover. It also reduces the chance of buying a plan that appears suitable but does not meet actual medical needs.
Step 2: Visit the Insurance Company’s Official Website
After understanding the family’s needs, visit the insurer’s official website and read the plan details carefully. Use the official platform to review eligibility, policy wording, waiting periods, cover details, exclusions, and renewal terms.
This step gives a clearer understanding of how the policy works before payment is made. It also helps avoid confusion caused by incomplete summaries on other pages.
Step 3: Compare Available Family Health Insurance Plans
A family medical insurance policy should be compared on factors beyond the premium. Review the sum insured, hospital network, room rent limits, pre- and post-hospitalisation cover, daycare treatment coverage, and waiting periods. It is also important to check treatment sub-limits and specific policy conditions.
Careful comparison helps determine whether a plan provides balanced coverage and whether its terms are suitable for the healthcare needs of the entire family.
Step 4: Choose the Right Policy and Start the Online Purchase
Once the options have been compared, select the policy that best fits the family’s medical needs and budget. Before starting the application, review the covered members, policy term, benefits, and main conditions again. This is an important stage because errors here can lead to the wrong cover amount, an unsuitable variant, or missing details that create problems during policy use.
Step 5: Calculate the Premium Using an Online Calculator
Use the online premium calculator before making the final choice. Enter the correct details, including age, city, number of insured members, and selected cover amount. The result helps in understanding the expected premium and whether the policy fits the annual budget. This step is useful because it allows cost and coverage to be reviewed together, instead of choosing a plan only because the premium looks lower.
Step 6: Fill in Personal and Medical Details
When filling in the proposal form, provide accurate details for each insured member. This includes name, date of birth, contact details, medical history, ongoing treatment, and previous insurance information if required.
Every answer should be complete and truthful. Incorrect or missing details can create difficulty later. Before you submit the form, read every section again and correct any mistakes.
Step 7: Make Payment Through the Secure Payment Gateway
After checking the form, go to the payment page and complete the transaction through the secure payment gateway. Review the premium, policy term, and entered details once more before confirming payment.
After the transaction is completed, save the receipt, reference number, or confirmation message carefully. Keeping this record is useful if you need to track the purchase or follow up on policy issuance later.
Step 8: Download and Keep Your Policy Document Safely
Once the policy is issued, download the policy document, schedule, and any related papers without delay. Read them carefully to confirm member names, policy period, sum insured, and major terms. Save a digital copy in a secure folder and keep a printed copy if needed. Proper record keeping makes future renewals, document checks, and policy servicing easier and more organised when information is required quickly.
Conclusion
Buying health cover online becomes easier when you handle each step with attention. From checking your family’s needs to reading the final document, every stage helps you make an informed choice. A careful approach can reduce mistakes, improve your understanding of policy terms, and help you choose coverage that matches your household’s medical needs, financial capacity, and long-term healthcare planning in a reliable way for your family over the long term.
