Brands
A|X Armani Exchange unveils new fall/holiday 2023 collection with Kartik Aaryan
Mumbai: The fall/holiday 2023 collection by A|X Armani Exchange brings new and expanded watch platforms for men and women, featuring unique textures, eye-catching design details, and fresh minimalist watch styles. The range of Holiday products will be available from October this year.
“The minimalist theme of the A|X Armani Exchange Fall/Holiday 2023 Collection is a brilliant showcase of understated design. While subtle, the unique textures, and prismatic hues of the collection make it an exciting choice to pair with a varied range of outfits and occasions. My personal approach to fashion is characterised by constant experimentation and evolution, and the new A|X Armani Exchange range offers me the perfect accessories to accentuate all my varied style choices.” A|X Armani Exchange brand ambassador Kartik Aaryan.
FALL 2023 COLLECTION
The men’s collection welcomes a bold and updated execution of a well-known A|X Armani Exchange shape. Reminiscent of ocean waves, the unique ombre texture on the dial draws attention to these timepieces. At 44MM, the watches feature a rotating bezel and 100 metre/10 ATM functionality. Range begins at Rs 17,495.
Our newest shape perfects a minimalist unisex design, available in black, gold-tone and silver-tone plating. A slim 40MM case and sleek dial make the collection a necessary addition for the season, versatile and easy to wear all day long. Priced at Rs 9,995.
This watch takes inspiration from a classic prep style that feels new again. In the same deep petrol blue that weaves its way from this season’s A|X Armani Exchange ready-to-wear styles, this timepiece features a simple stripe, stainless steel bracelet, and a lightweight 46mm dial. The timepiece is available in silver-tone plating and is priced at Rs 13,995.
This 42mm watch features a black and white matte sunray dial. With multifunction movement and black leather strap, it is priced at Rs 11,995.
Our newest gift set includes a stainless steel chain bracelet and a 44mm watch featuring a black sunray dial, chronograph movement and two-tone stainless steel bracelet. Priced at Rs 19,495.
HOLIDAY 2023 COLLECTION
A|X Armani Exchange’s bestselling styles are refreshed with classic preppy stripes that feel fresh, eye-popping subeyes and new season colorways. A deep burgundy colour is king in the Holiday 2023 collection, while visible A|X logos are present throughout this season’s timepieces. Range begins at Rs 14,995.
The core chronograph and Diver platforms are updated with new classic and inspired color combinations. Each timepiece features a full metal case and a 44 mm dial. The range begins at Rs 17,495.
Available in select online and offline stores.
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.








