MAM
Aurum Communications bags Magic Holidays’ digital biz
MUMBAI: Aurum Communications has been awarded the digital duties for Magic Holidays, a property of the Panoramic Group of Companies.
As a part of the association, Aurum Communications will run the media campaign, digital PR, Social Media, SEO, SEM and create a website for Magic Holidays.
Aurum Communications CEO Parag Bhansali said, “At Aurum Communications, we are passionate about clutter breaking ideas. With Magic Holidays, we will strive for what we do best, which is challenging the norms. We have worked with clients in Finance, Education, Aviation, Auto sectors and are absolutely excited about the Travel segment being added to our repertoire.”
Apart from Magic Holidays, Aurum Communications has handled clients like ICICI, UTI Mutual Fund and Arena Multimedia.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
