Brands
Aukera Jewellery’s Big Rock Fest displays rarest of rare solitaire diamonds
Mumbai: Aukera Grown Diamond Jewellery, a lab-grown diamond jewellery brand, has launched the ‘Big Rock Fest’ at their stores in Jayanagar and Dickenson Road, Bengaluru. This one-of-a-kind diamond fest offers a unique opportunity to discover some of the rarest solitaire diamonds available to enthusiasts and collectors.
The event marks a milestone in the Indian jewellery industry, with the Aukera Grown Diamond Jewellery unveiling an exquisite collection of the rarest solitaire diamonds for the first time in India. The major highlight of the fest is the Aukera Signature 161, a diamond boasting an extraordinary 161 facets, showcasing the pinnacle of craftsmanship and precision. In comparison, the famed Kohinoor diamond features only 66 facets, emphasising the exceptional quality of the Aukera Signature 161. Currently, only two craftsmen in India possess the delicate craftsmanship required to create this stone.
“The Big Rock Fest is a testament to Aukera’s commitment to bring to women in India the best in the world – in diamond jewellery. Showcased at our stores are unique, never seen before cuts and colours, shapes and sizes of diamonds only imagined before this. Aukera’s design and craftsmanship, visible in every solitaire, is plain to see and has made the impossible possible with a range of solitaire diamonds.” – Aukera Jewellery founder and CEO Lisa Mukhedkar.
The rising demand of grown diamonds, coupled with an increasing preference for high-quality jewellery and larger carat sizes, has resulted in the brand witnessing exponential traction over the past year. Aukera is making these rarest of rare diamonds available in one to ten carats.
The new-age brand plans to double down on its aggressive retail-first strategy and will launch new experience centres in cities across South India in the near future.
The fest also features an exclusive collection of solitaire diamonds in captivating colours, including champagne, pink sky, and aqua blue. Visitors are invited to choose a design of their choice, giving a touch of personalization to each consumer’s buying experience. Each diamond is meticulously selected for its rarity and beauty, offering a unique experience for customers.
The Big Rock Fest! Also features some of the world’s rarest of rare shapes – that Aukera is bringing to India for the very first time. Such as Trillion Cut, Cadillac Cut, Trapezoids, Lansdolite, Half-moon and more.
Additionally, Aukera provides IGI certification, ensuring the authenticity, quality and value of all the jewellery purchased at its stores. Furthermore, the brand also offers a buyback guarantee to all customers.
Aukera believes in responsible sourcing and adheres to fair labour practices with low environmental impact. They are committed to providing their customers with ethically sourced jewellery pieces that they can cherish for a lifetime.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
