MAM
Anuj Sawhney & Manav Subodh explore social insecurities today in The Big Small Talk episode two
Mumbai: Following the resounding success and adoration of its inaugural episode, The Big Small Talk is thrilled to announce the launch of its highly anticipated second episode: “Fake it…to Make it!”
Anuj Sawhney (ex-Bollywood actor & managing director of Swiss Military Worldwide), and his childhood best friend Manav Subodh (founder of 1M1B – One Million for One Billion), continue to captivate audiences with their thought-provoking discussions on the intricacies of daily life.
In the episode titled “Fake it…to Make it!”, Sawhney and Subodh delve into the dynamics of authenticity and success, exploring the notion of projecting false confidence and achievement to combat underlying insecurities or self-inflicted social stigmas. Drawing from personal anecdotes, the hosts invite listeners to join them on a journey of self-reflection and exploration.
Following the overwhelming love and support for the first episode, Sawhney and Subodh are excited to delve deeper into these themes, providing insight and wisdom that resonates with audiences worldwide.
Anuj Sawhney expressed his excitement for the upcoming episode, stating, “After the incredible response to our debut episode, I couldn’t be more thrilled to continue our exploration of everyday nuances with ‘Fake it…to Make it!’ This episode dives into a topic that is both universal and deeply personal, and I believe our listeners will find resonance in our discussions.”
Manav Subodh echoed Sawhney’s sentiments, adding, “As best friends and co-hosts, Anuj and I are committed to providing a platform for meaningful dialogue and reflection. ‘Fake it…to Make it!’ is just the beginning of what promises to be an enriching and thought-provoking journey for our listeners.”
Listeners can expect a dynamic and engaging conversation as Sawhney and Subodh unpack the complexities of authenticity and success, challenging conventional wisdom and offering fresh perspectives on achieving one’s goals.
Upcoming episodes preview:
Episode three – The role of abuses in everyday life: Uncover the nuances of language and societal norms with candid discussions on when and where colorful language is acceptable or crass.
Stay tuned for more engaging discussions and thought-provoking conversations on ‘The Big Small’ Talk podcast. Join Anuj Sawhney and Manav Subodh as they navigate life’s subtleties with honesty, wit, and humour. Don’t miss out on the next episode!
MAM
Ganesh Chana Sattu ropes in Ravindra Jadeja for new campaign
Cricketing all-rounder fronts ‘unnatural energy’ push for high-protein roasted gram flour drink.
MUMBAI: Ganesh Chana Sattu has just bowled a natural Yorker that feels positively superhuman and Ravindra Jadeja is the man delivering it. The nutrient-rich, high-protein roasted gram flour brand has launched a fresh campaign featuring the Indian cricketing legend. Conceptualised by TBWA\ Lintas, the campaign playfully explores how something truly natural can unlock extraordinary energy, using extreme visual exaggeration and Jadeja’s larger-than-life athleticism to show the power of sattu in action.
Rather than relying on dramatic storytelling, the film celebrates sattu as an age-old, completely natural ingredient that delivers performance so effective it borders on the unbelievable. It positions the drink as a refreshing, cool fuel for the body perfect for a generation seeking honest, high-protein nutrition without the hype.
Ganesh Consumer Products Limited director Devansh Mimani said, “Sattu has always been valued for its nutritional goodness. With this campaign, we wanted to showcase that energy in an engaging way. Ravindra Jadeja’s personality and athleticism helped us bring alive the idea that a natural drink can power seemingly unbelievable energy.”
TBWA\ Lintas unit creative director Tritirtha Chatterjee added, “The thought was to position Ganesh Sattu as a refreshing, cool drink that naturally powers the body. Ravindra Jadeja was the perfect fit to bring this idea alive. As an all-rounder, his game demands constant energy across batting, bowling and fielding.”
The campaign is now live across TV, digital platforms and social media channels, aiming to boost both brand awareness and product consideration among consumers looking for natural, high-protein alternatives.
In a category full of flashy promises, Ganesh Chana Sattu is quietly reminding everyone that sometimes the most powerful fuel comes from the simplest, most honest ingredients. With Jadeja on board, the brand has found the perfect all-rounder to prove that real energy doesn’t need artificial boosts, it just needs the right sattu.
