MAM
Anjana Devraj moves to Percept/H as SVP and branch head
MUMBAI: Anjana Devraj has joined Percept/H as senior vice president and branch head – Mumbai from 27 November.
At Percept/H, Anjana will head the Mumbai office which would include overseeing the current portfolio, new business development as also strategising and paving the roadmap for the agency’s growth.
Prior to Percept/H, she was with Turner India as director development original series at Pogo for seven years. She has also worked with Ogilvy & Mather in the capacity of a slew of accounts including Cadbury‘s, Mattel, Voltas, and Tata Housing. Her previous experience also includes UTV where she worked as manager – business development and Enterprise Nexus where she handled brands including Lakme, Ravissant, Shaw Wallace, Bennett Coleman, Hutchison and Max Telecom World.
Percept/H executive director Prabhakar Mundkur said, “We are happy to welcome Anjana aboard. Her expertise with leading international and domestic brands would be a huge asset to the Percept group and help set a new course for Percept/H in the years ahead.”
Devraj said, “I am excited to be part of the Percept/H team. Percept/H has some great brands and over the years has produced some of the most memorable work in the advertising domain. I am looking forward to the new challenges that lie ahead and leveraging on the synergies within the Percept group to steer Percept/H to new heights.”
Brands
Sapphire Foods FY26 revenue rises to Rs 3,125 crore, posts loss
Q4 revenue at Rs 792 crore, FY26 loss at Rs 32 crore amid cost pressures.
MUMBAI: If growth is on the menu, profitability seems to have taken a brief detour. Sapphire Foods India reported a steady rise in topline for FY26, even as rising costs weighed on profitability. Revenue from operations grew to Rs 3,125 crore for the year ended March 31, 2026, up from Rs 2,882 crore in FY25. However, the company swung to a loss, reporting a net loss of Rs 32 crore for FY26, compared to a profit of Rs 17 crore in the previous year. Total income for the year stood at Rs 3,153 crore, while total expenses climbed to Rs 3,167 crore, reflecting pressure across key cost heads.
In the March quarter, revenue came in at Rs 792 crore, compared to Rs 711 crore in the same period last year. The company reported a quarterly net loss of Rs 13 crore, against a profit of Rs 2 crore a year earlier.
Cost pressures remained visible across operations. Material costs rose to Rs 995 crore for FY26, while employee expenses increased to Rs 428 crore. Other expenses, the largest component, stood at Rs 1,229 crore, underscoring the impact of store operations and expansion-related spends.
Depreciation and amortisation expenses also climbed to Rs 392 crore for the year, reflecting continued investments in store infrastructure and growth.
At the operating level, the company reported a loss before tax of Rs 37 crore for FY26, compared to a profit of Rs 23 crore in FY25. Exceptional items added Rs 24 crore to the cost burden during the year.
On the balance sheet, total assets rose to Rs 3,256 crore as of March 31, 2026, up from Rs 3,041 crore a year earlier, indicating ongoing expansion. Net worth stood at Rs 1,389 crore.
Despite profitability pressures, operating cash flow remained resilient at Rs 507 crore, highlighting underlying business strength and demand stability.
The numbers paint a familiar picture in the quick-service restaurant space, growth continues to be served hot, but margins are still finding their footing.
