MAM
Amagi names Deepakjit Singh as CEO
MUMBAI: Amagi, , today announced that it has named Deepakjit Singh as its Chief Executive Officer. With nearly 30 years of experience in broadcast technology – including executive positions at Encompass, Ascent Media, Bharti Airtel and BT – Deepakjit has been brought in to increase the footprint of Amagi across the globe. He will be closely working with the team to continue and expedite its impressive growth trajectory, particularly in the U.S. where the company expects rapid growth this year following its official launch in the region in late 2017.
“Deepakjit is one of the most well-regarded leaders in broadcast technology today,” said K.A. Srinivasan, Co-Founder of Amagi. “And, he will be a huge part of helping Amagi build upon its global success, especially within the U.S. and other rapidly evolving markets. We are really excited to have him on board.”
Amagi is a first-of-its-kind, true end-to-end cloud playout and managed services provider. Amagi’s products, based on ‘in-the-cloud’ technology and infrastructure, make it possible for content providers to reach their consumers anywhere across the world and on any device of consumer’s choice without the upfront expense of satellite or fiber-based delivery. Content creators can use Amagi’s CLOUDPORT to easily spin up new channels and deliver them to any location, using the cloud, which delivers tremendous benefits in terms of worldwide manageability and cost savings.
“Amagi’s technology is second to none,” said Deepakjit Singh. “Globally, there is a huge void in the media industry to provide distribution capabilities to content owners for both linear TV and non-linear video consumption market. With its technology, Amagi is perfectly positioned to fill this gap, delivering enviable business outcomes to broadcasters addressing their playout operations, management and monetization needs. I’m thrilled to spearhead Amagi’s growth and position into being the technology and service provider of choice for the new-age – anywhere, anytime – content consumer.”
Prior to joining Amagi, Deepakjit served as Chief Innovation Officer at Encompass, and Managing Director for APAC region where he grew the company’s business exponentially. Earlier, Deepakjit served as VP of Sales and Marketing at Ascent Media following a stint as SVP at Bharti Airtel.
Founded in 2008, Amagi offers cloud-managed broadcast services and targeted advertising for TV and OTT, enabling TV networks to launch, operate, and monetize channels anywhere in the world. Amagi now has deployments in more than 40 countries and delivers over 100 feeds to audiences worldwide. Clients include industry heavyweights such as Turner, VICELAND, Scripps Networks, Cinedigm and more.
“The US is an incredibly attractive and competitive marketplace, and it augurs well that we have hit the ground running in the region, thus far. We expect over a third of our revenue to come from the US market in 2018, so continuing our growth here will be huge moving forward. And with Deepakjit now in the fold, we believe we are in an even better place to continue our success worldwide in 2018,” added Srinivasan.
For more information about Amagi and its cloud-based broadcast solutions, visit www.amagi.com.
When you plan to buy medical insurance for your family, the first question is often about savings. You may assume that buying online automatically means paying less, but that is only part of the picture. The real issue is not just whether the premium looks lower, but whether the policy gives you suitable family health insurance without adding avoidable costs later.
Buying online can sometimes appear more budget-friendly because you can compare plans, review features, and complete the process without depending entirely on offline assistance.
Still, a lower visible price does not always mean better value. To understand whether you can truly save more, you need to look at the full buying experience and the policy terms together.
Why Online Purchase Can Look More Economical
When you explore family health insurance online, you usually get access to plan details in a more direct and organised way. This can make the buying journey feel simpler and more transparent.
A few reasons online purchases may seem cost-effective include:
● Easier comparison of policy features
● Direct access to premium details
● The ability to review inclusions and exclusions at your own pace
● Fewer chances of making a rushed decision
● More control over the plan selection process
This does not mean every online option is automatically cheaper. It simply means the online route may help you assess choices more carefully, and that itself can influence how much value you get from the policy you choose.
Saving Money is Not Only About a Lower Premium
A lower premium often catches your attention first, but that should not be the only measure of savings. If you buy medical insurance based only on what looks affordable at the start, you may overlook conditions that matter later.
A family health insurance policy should be judged on overall value, including:
● The scope of cover
● Waiting period terms
● Exclusions
● Room eligibility conditions
● Sub-limits, if any
● Claim-related terms
● Renewal conditions
If the premium is lower but the policy has stricter internal conditions, the apparent saving may not feel meaningful when you actually need hospitalisation support.
So, the better question is not only whether online purchase costs less, but whether it helps you select a plan that remains financially sensible over time.
Comparing Plans Online Can Prevent Overspending
One clear advantage of the online route is that it allows you to compare different options without pressure. This can help you avoid paying for features you may not need or missing features that matter for your family.
Before you buy medical insurance online, look closely at:
● Who can be covered under the plan
● How the sum insured works for the family
● Whether day care procedures are included
● How pre-existing illness rules are explained
● Whether add-ons are optional or built in
● How clearly the policy wording is presented
This level of comparison can support better decision-making. In many cases, savings come not only from the premium itself but from choosing a policy with fewer surprises.
Online Discounts Should be Viewed Carefully
Online discounts can make a plan look attractive, but they should always be read alongside the policy details. A discount may reduce the upfront cost, yet the true worth of the policy depends on what it covers and how it responds during a claim.
When reviewing discounted online plans, check whether the policy has:
● Treatment-specific limits
● Room rent restrictions
● Co-payment clauses
● Disease-wise waiting periods
● Claim deductions linked to the hospital category
● Limited cover for selected benefits
These points are important because a policy that looks cheaper at purchase may involve more out-of-pocket spending later. That is why discount-led buying should be replaced with detail-led buying.
Final Thoughts
Yes, buying online can sometimes help you save more when choosing family health insurance, but only if you look beyond the headline price. The online route may give you better visibility, easier comparison, and more time to review the policy terms.
That can support smarter choices and may reduce the chances of paying for a plan that does not suit your family well.
If you want to buy medical insurance online, treat savings as more than a discount. The real advantage lies in choosing family health insurance that balances affordability, clarity, and meaningful coverage for your household.
