Brands
Almonds Ai launches ChannelCARE program
Mumbai: Almonds Ai, a partner engagement, loyalty, and rewards technology company, announced the launch of a comprehensive ChannelCARE (Complete Assistance and Retention Empowerment) program for brands’ retailers and channel partners. ChannelCARE aims to elevate any brand’s success with retailers through financial support, training, sustainability initiatives, and an array of business services.
Key features of the Almonds Ai ChannelCARE program include:
1 Financial assistance such as working capital loans
2 Tax guidance and financial planning assistance
3 Healthcare /wellness service and insurance
4 Business skills training and mentorship
5 Support for marketing, promotion, and recruitment
6 Sustainability education and implementation of eco-friendly practices
7 Dedicated assistance teams
ChannelCARE program will also provide tailored services based on each retailer’s specific needs across technology adoption, inventory analysis, expansion support, and more.
“At Almonds Ai, we understand the pivotal role that channel partners play in the success of businesses. With ChannelCARE, we aim to provide comprehensive support and empowerment to channel partners, equipping them with the tools and resources they need to optimize operations, boost sales, and future-proof their businesses.” Abhinav Jain & Apurv Modi, co-founders of Almonds Ai jointly said.
These services address an extensive array of retailer needs, encompassing technological advancements, localized marketing, compliance, and energy efficiency. Depending on the challenges and opportunities within the retail industry, these services prove invaluable in driving retailers toward their utmost potential.
Brands
Charles Leclerc joins L’Oréal Paris as global face for Men Expert range
The Ferrari star teams up with former partner Carlos Sainz in a fresh grooming era
PARIS: After a month-long drought of Formula 1 action, fans have finally been given a reason to celebrate as Ferrari’s golden boy, Charles Leclerc, joins the ranks of the beauty world. L’Oréal Paris has officially confirmed the Monegasque driver as their newest global brand ambassador, specifically fronting the Men Expert line.
The move is a strategic masterstroke for the brand. Historically, the beauty industry has found the male demographic a difficult corner to turn, but Leclerc offers the perfect blend of high-performance grit and Mediterranean elegance. He follows in the footsteps of his former teammate Carlos Sainz, who is already a face for the company’s hair care range. Having both icons under the same roof is a delightful reunion for fans who have missed the pair’s chemistry since their days together at Scuderia Ferrari.
L’Oréal Paris global brand president Delphine Viguier-Hovasse said that Leclerc represents a new generation of men who balance strength with vulnerability. This sentiment was echoed by those within the racing camp who see the partnership as a natural fit for a driver who spent his life in the spotlight of Monte Carlo.
As the paddock prepares to descend upon Florida for the Miami Grand Prix, the timing could not be better. While the “Carlando” duo may be competing for different points on the track these days, they are now officially teammates in the grooming aisle. It seems that whether he is hitting an apex or a photoshoot, Leclerc is proving that looking the part is just as important as being the fastest man on the grid.
With the 2026 season reaching a fever pitch and the glamour of Miami just around the corner, Leclerc’s new role adds a polished finish to his already stellar portfolio. As the lights go out on the next race, the Ferrari star will be looking to prove he has the substance to match the style.
