Brands
Aditya Roy Kapoor new brand ambassador of GIO eye-wear
MUMBAI: Bollywood star Aditya Roy Kapoor has been signed by Brandzstorm India as the new brand ambassador for Gio Eyewear, and will feature in a new multimedia brand campaign.
The sunglasses that have vibrant colours aimed at appealing to the young reflect an eccentric à la mode fashion .They use a combination of high-performance sustainable materials and have a range from oversized frames with a touch of 3D to the unusual squares and rectangular designs with wood and matte framing, cat-eyes, aviators and wayfarers.
Kapoor said, “I am very sensitive to light and cannot keep my eyes open in the sun without a pair of sunglasses. Gio sunglasses are perfect for Indian summers, look very stylish and their wide range is impressive.”
Brandzstorm India Marketing Pvt Ltd Directors Ujjval Saraf and Neha Saraf said, “We are sure that the youngsters will connect with Aditya Roy Kapoor. What better way than launching our new line during the scorching heat”.
Neha Saraf added: “Aditya fits perfectly into our brand space. He looks fab in every pair, and we had a tough time deciding which one complimented his persona better“.
Brands
UK’s OnlyFans seeks US investor at $3bn valuation after owner’s death
The adult video platform is seeking stability after the death of its billionaire owner
LONDON: OnlyFans is looking for a new partner. The London-based adult video platform is in advanced talks to sell a minority stake of less than 20 per cent to Architect Capital, a San Francisco-based investment firm, in a deal that would value the business at more than $3bn (£2.2bn).
The move is driven by an urgent need for stability. Leonid Radvinsky, the Ukrainian-American billionaire who owned OnlyFans, died of cancer last month at the age of 43, leaving the future of one of Britain’s most profitable privately held businesses suddenly uncertain.
The choice of Architect Capital is not arbitrary. The firm has deep expertise in financial services, which aligns neatly with OnlyFans’ ambitions to offer banking products to its creators, many of whom have long struggled to access basic financial services because of the nature of their work.
The numbers behind OnlyFans are, by any measure, staggering. The platform posted revenues of $1.4bn in the year to 30th November 2024, with a pre-tax profit of $684m, up four per cent on the prior year. Payments to creators totalled $7.2bn over the same period, a rise of nearly ten per cent. Radvinsky personally collected $701m in dividends from the business in 2024 alone, on top of more than $1bn in such payments he had already received. The platform, run through its parent company Felix International, hosts 4.6m creator accounts, with performers keeping 80 per cent of subscription proceeds and the platform pocketing the remaining 20 per cent. It has 377m fan accounts in total.
The current minority stake talks represent a notable scaling back of ambitions. In January, OnlyFans was reported to be in discussions with Architect about selling a majority stake of 60 per cent. Before that, the company had explored a sale to a consortium led by Forest Road Company, a Los Angeles-based investment firm. Neither deal materialised.
OnlyFans has built an enormously lucrative business on content that mainstream finance has long refused to touch. Now, with its owner gone and a $3bn valuation on the table, it is looking for the kind of respectable institutional backing that might finally persuade the banks to take its calls.







