MAM
Aditya Puri joins Solara Active Pharma’s board as chairperson
Mumbai: Solara Active Pharma Sciences Ltd on Wednesday announced that veteran banker and HDFC Bank’s former CEO & MD Aditya Puri has joined its board as the chairperson. Puri will also head the Nomination and Remuneration Committee of Solara’s board.
“Aditya Puri, former MD of HDFC Bank and a senior advisor to a large PE fund, joins Solara board as the chairperson,” the pharmaceutical company said in a BSE filing.
The company said it has inducted new members to the board for “thought leadership, capability, diversity, and strategic experience to drive the business and financial outcomes for Solara Version 2.0.”
The newly appointed members on the board also include Aurore Life Sciences founder Rajender Rao who has joined as an executive director and vice-chairman.
Former IAS officer and revenue secretary Vineeta Rai has been appointed as an independent director. She will chair the CSR committee of the board.
Kartheek Raju, a partner at iLabs group, has joined the Solara board as a non-executive director.
The company further said that its founder Arun Kumar will be the non-executive director on the board
MAM
Navi releases new ‘Hurrypur’ film focused on speed and simplicity
Auto breakdown turns F1-style pit stop in campaign film set to Baalti’s track
MUMBAI: When life’s in the fast lane, Navi wants even your breakdowns to be over in a blink. Navi has rolled out a new film under its ongoing ‘Hurrypur’ campaign, doubling down on its core pitch speed and simplicity in everyday transactions.
The film opens on a familiar hiccup, an autorickshaw breaking down mid-ride. But what follows is anything but ordinary. The repair unfolds like a Formula 1 pit stop swift, precise, almost cinematic. Within seconds, the tyre is replaced, the vehicle is back on the road, and even the fare negotiation wraps up in record time.
Set to US-based musical act Baalti’s track “123”, the film uses rhythm and pacing to mirror its central idea, in a world that moves fast, everything around it must keep up.
The narrative builds on Hurrypur, a fictional world where time is treated as currency and delay is almost obsolete. Through exaggerated yet relatable scenarios, the campaign reflects a broader behavioural shift consumers increasingly expect instant responses, whether from people, platforms or payments.
Navi Limited MD and CEO Rajiv Naresh said the Hurrypur universe is designed to highlight the company’s focus on delivering seamless, time-efficient experiences. Meanwhile, creative agency Sideways and director Ayappa KM leaned into humour and visual energy to push the story beyond a typical product-led narrative.
Instead of listing features, the campaign sticks to storytelling turning a routine inconvenience into a high-speed spectacle.
Because in Navi’s world, even a pit stop refuses to slow things down.
